StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

The Westin Bayshore Hotel Vancouver - Essay Example

Cite this document
Summary
The Westin Bayshore Hotel Vancouver Course Institutional Affiliation Table of Contents Table of Contents 2 Introduction 3 Current restaurant 3 Other recommendations 5 Core values 5 Conclusion 6 References: 7 Introduction Starwood Hotels and Resorts Worldwide Inc…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER94.5% of users find it useful
The Westin Bayshore Hotel Vancouver
Read Text Preview

Extract of sample "The Westin Bayshore Hotel Vancouver"

The Westin Bayshore Hotel Vancouver al Affiliation Table of Contents Table of Contents 2 Introduction 3 Current restaurant 3 Other recommendations 5 Core values 5 Conclusion 6 References: 7 Introduction Starwood Hotels and Resorts Worldwide Inc. is one of the world’s premier hotel and leisure organization and boasts of approximately 850 properties. The Westin Bayshore Hotel is one of them. It is a four star category property and provides an array of products to its esteemed guests besides breathtaking view of the Coastal Mountains (Westin Hotels and Resorts, 2011).

Current restaurant In this assignment, we will emphasize on the Currents restaurant. Previously this restaurant served all three meals to customers. However, the restaurant has now resorted to serving only breakfast to its guests. However a major strategic change has been implemented by the management and all major meals will not be served to the customers. This restaurant will only cater to breakfast as there are few customers for lunch or dinner. Recommendations for the hotel Service quality is one of the major concerns in the hotel industry.

This is especially true for the restaurants service food to its customers. The chefs do not provide freshly prepared food to its customers and hence this affects the quality and taste of the food. This affects the customer loyalty indirectly and hence the restaurant may not have repeat guests (Wilkins, Merrilees & Herington, 2007). Recommendations for the kitchen The kitchen must have more utensils and should also have frying pans wherein lot fat low calorie fry foods can be included as a breakfast option.

Nowadays the food and beverage options have witnessed major changes and hence there are a lot of breakfast options. They can also have Panini machine for making sandwich and microwave ovens which will help in providing a variety of breakfast items. Other than these, the kitchen must have a steam kettle, waffle machines, tea/coffee makers and convection makers as these are suitable for serving beverages to guests. A juice maker should also be available in this kitchen to provide fresh and cool juices to customers.

All these cooking machines will help the chefs to provide fresh food at the shortest period of time. These recommendations will help in improving the quality of service and help in meeting customer expectations and needs (Antony, Antony & Ghosh, 2004). Also there are limited items like blenders and meat slicers in the breakfast kitchen and other items like hopper mixer and buffalo choppers must be used. In fact they should use induction rangers and other ovens like wolf, rational and garland also other than employing the usual top stoves, grills, salamanders, six burner top stoves and dock ovens.

One of the main recommendations for the management is to merge the kitchen for all three restaurants. However, this may result in an overcrowded kitchen and hence the servers will not be able to food to the customers in time. Also the quality of food may be compromised in order to serve food within the least amount of time. A better strategy will be to devote a separate kitchen for the Currents restaurant. This should have a host of equipments aiding to make delicious and savory items for the guests.

Other equipments The hotel must have carts to load the food from the kitchen to the serving area. The front kitchen have holding tables but it is recommended that they use hot primary, a bath tub with hot water, used to keep liquids like soups and sauces hot. Also they do not have any ice machines as these are needed to serve chilled food. The Currents restaurant needs conveyor dishwashers which is suited to wash bowls and plates. Maintaining the equipments In case of an equipment malfunction, the servers and cooks immediately contact an engineer.

It is essential that they take a keen interest to find out what went wrong, how to maintain the machine and how to fix it in case of simple problems. Focussing on food quality Other than all these equipments, the hotel must focus on the quality of vegetables and meat items that are bought from the vendors. Nowadays with the breakthroughs attained in science and technology major developments have been conducted. Hence, the hotel must focus on bringing good biological quality of food. Also the hotel needs to get certain oils and dairy items which have fewer calories (Estham, Sharples & Ball, 2001).

Other recommendations Also special discounts should be provided to the guests. Other than these, food promotion festivals should be organized from time to time wherein the guest can get to enjoy the exquisite Thai, Continental, Italian, Mexican etc. food. All in all, these strategies will help in attracting more and more guests. Core values The hotel staff must imbibe some values which will help in attracting and retaining customers. On a personal level, they must interact with guests and try to know about their preferences.

The staff must act on their own instincts to find out more about a guest’s choices. Accordingly they must proactively act to fulfill the needs of the customers. In fact, one must greet a customer and have a smile on their lips while serving guests. The hotel staff should have a polite disposition and careful selection of words will help them in finding more knowledge about a guest and help in serving them better. In fact, the customers must feel they have had a wonderful experience right from the time they checked in till the time they checked out of the hotel.

This is renewal. All these qualities will help in retaining customer loyalty and help in developing brand image of the hotel. Conclusion A key factor which is especially needed for luxury and five star hotel chain is developing brand equity and brand image. In order to attain this, it is very important that brand image, brand loyalty and perceived quality are very important and is directly related to customer satisfaction (Kim & Kim, 2005). In conclusion, it is very necessary for a hotel to develop customer loyalty.

This is one of the key factors responsible for the success of a hotel. Also the image presented in the minds of the guests and satisfactions of the customers are all responsible for customer loyalty. Research conducted in this field has indicated that food quality and price are directly related to customer loyalty (Kandampully & Suhartanto, 2000). References: Antony, J., Antony, F.J. & Ghosh, S. (2004). Evaluating service quality in a UK hotel chain: a case study. International Journal of Contemporary Hotel Management, 16(6), pp. 380-384. Estham, J.F., Sharples, L.

& Ball, S. (2001). Food Supply Chain Management: Issues for the Hospitality and Retain Sector. Butterworth – Heinemann: Oxford. Kandampully, J. & Suhartanto, D. (2000). Customer loyalty in the hotel industry: The role of customer satisfaction and image. International Journal of Contemporary Hotel Management, 12(6), pp. 346-351. Kim, H. & Kim, W.G. (2005). The relationship between brand equity and firms’ performance in luxury hotels and chain restaurants. Tourism Management, 26(4), pp. 549-560.

Westin Hotels and Resorts. (2012). The Westin Bayshore, Vancouver. Retrieved on April 21, 2012 from http://deals.westin.com/Westin-Bayshore-Vancouver-Resort-1080/so.htm?PS=PS_aa_WWC_WestWestCanada_Google_BD_the_westin_bayshore_vancouver_BMM_072910_NAD_FM Wilkins, H., Merrilees, B. & Herington, C. (2007). Towards an understanding of total service quality in hotels. International Journal of Hospitality Management, 26(4), pp. 840-853.

Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“The Westin Bayshore Hotel Vancouver Essay Example | Topics and Well Written Essays - 750 words”, n.d.)
Retrieved from https://studentshare.org/tourism/1448948-the-westin-bayshore-hotel-vancouver
(The Westin Bayshore Hotel Vancouver Essay Example | Topics and Well Written Essays - 750 Words)
https://studentshare.org/tourism/1448948-the-westin-bayshore-hotel-vancouver.
“The Westin Bayshore Hotel Vancouver Essay Example | Topics and Well Written Essays - 750 Words”, n.d. https://studentshare.org/tourism/1448948-the-westin-bayshore-hotel-vancouver.
  • Cited: 0 times

CHECK THESE SAMPLES OF The Westin Bayshore Hotel Vancouver

Ethnic enclave: Vancouver Chinatown

While there are numerous ethnic enclaves across the United States of America and Canada, this paper will focus on vancouver's Chinatown as a case study.... vancouver's Chinatown is known to be among the largest Chinatown in Canada.... According to official records held by the authorities of the City of vancouver, the town lies between Georgia, Gore, Pender, Hastings, and Taylor Streets in terms of geographic location .... The formation of the vancouver Chinese ethic enclave can be traced to the 1860s with the main attractions to Chinese settlement in British Columbia then being coal mining and gold ....
5 Pages (1250 words) Research Paper

Shangrila Hotel Singapore

hangrila hotel in Singapore has developed a perfect SBU that takes control of all market segmentation and products and services offering.... Shangrila hotel has evolved into the most viable and profitable hotel in Singapore due to the presence of major changes in the hotel management.... Shangrila hotel has provided services available to people in all classes irrespective of income levels.... In 2009, Shangrila hotel acquired several hotels in Malasyia a step that made the organization increase the number of customers....
5 Pages (1250 words) Assignment

The Impact of the Bridge between Vancouver and Vancouver Island

Many would argue that the addition of a bridge connecting vancouver Island and vancouver, British Columbia, could bring only good to that area.... hellip; The economic impact of the Confederation Bridge connecting Prince Edward Island and New Brunswick, Canada is indicative of what might happen if a bridge is constructed in vancouver.... Economic Growth theory supports that a remix of resources in British Columbia could result in economic growth for the region, specifically vancouver Island. There is current debate about whether or not to build a bridge to vancouver Island, British Columbia (BC) and the mainland....
5 Pages (1250 words) Essay

Vancouver 2010 Olympics

They approached vancouver City Council for maintaining vancouver/Whistler bid for the 2010 Winter Olympic Games.... In November 1998, the City of vancouver and the Province of British Columbia made a Participation Agreement as they became concerned about the costs and responsibilities related to hosting the games.... In December 1998, the Canadian Olympic Committee approved the vancouver bid and agreed upon its representation Canada in the international bidding competition to host the 2010 Olympic Games....
7 Pages (1750 words) Essay

Vancouver, Canada

The paper critically assesses… ancouver, and offers a general view of the area and gives a description of the area for tourists who would like to visit the area and enjoy the sceneries it offers. vancouver is a city located along the coastline of Canada.... The amount of land that the country occupies lies vancouver, Canada Giving a vivid of a location is one of the best means through which knowledge about an area passes on to people.... The paper critically assesses vancouver, and offers a general view of the area and gives a description of the area for tourists who would like to visit the area and enjoy the sceneries it offers....
1 Pages (250 words) Essay

Pan pacific hotel vancouver

For this reasons some hotels are considered better… This article is going to survey one hotel: the Pan Pacific Hotel in vancouver, Canada.... This article will narrow into one of the pan pacific hotels, the Pan Pacific vancouver (Boella, & Turner, 2013).... The pan pacific vancouver is located in Canada place in Canada vancouver.... Its location is also very strategic having been placed at vancouver's waterfront....
5 Pages (1250 words) Essay

Destination Management Vancouver

This research paper "Destination Management vancouver" determines the organizations that are responsible for encouraging tourism and the most significant purpose is to evaluate the statistics and financial impact upon the destination area i.... vancouver, British Columbia.... of vancouver, destination statistics along its economic impact will also be taken into concern in the discussion of this paper.... vancouver, British Columbia....
9 Pages (2250 words) Research Paper

The Vancouver Orpheum Theatre

This essay "The vancouver Orpheum Theatre" will summarize the development of show business entertainment at Orpheum Theatre vancouver throughout the years 1904-1950.... nbsp;The Orpheum theatre is an essential facet as it represents the heritage of vancouver.... It was designed by Marcus Priteca: a Scottish architect and was built in 1927 within a duration of 10 months (City of vancouver, Para 1).... After its restoration, the theatre was re-opened in 1977 and featured the vancouver Symphony Orchestra....
6 Pages (1500 words) Research Paper
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us