StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Free

Advantages and Disadvantages of Secondary Data - Essay Example

Cite this document
Summary
In the essay “Advantages and Disadvantages of Secondary Data,” the author discusses secondary data, which has advantages in the form of data assembly which is quite inexpensive. No collection forms, data tabulations, and interviews are needed which saves on the cost factor…
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER93.7% of users find it useful
Advantages and Disadvantages of Secondary Data
Read Text Preview

Extract of sample "Advantages and Disadvantages of Secondary Data"

Data essentially saves on time and expenses. It facilitates in making primary data more specific as gaps and deficiencies within primary data are taken care of through already available secondary data. As an example, secondary data assists in the comprehension of a problem and also provides a basis for comparison of the data that has in essence been collected for the purpose of research (Kiel, 1984). On the other hand, secondary data also has its fair share of disadvantages. Secondary data might not fit within different frameworks and hence the customized feel that primary data can offer seems missing at times.

Thus the marketing research been done under such concerns comes out to be improper and inadequately drawn. At times, the accuracy and genuineness of secondary data might not be authenticated and thus there is a great amount of concern with regards to the market researchers under this facet (Ghauri, 2005). Lastly, as an example, secondary data might be outdated for researches done in the past, which is quite a significant issue when one understands how secondary data can fail within certain research areas.

References Alam, I. (2005). Fieldwork and data collection in qualitative marketing research. Qualitative Market Research: An International Journal, 8(1) Ghauri, P. (2005). Analyzing textual data in international marketing research. Qualitative Market Research: An International Journal, 8(1) Kiel, G. (1984). Maximizing Marketing Research Effectiveness through Data Analysis. Marketing Intelligence & Planning, 2(2)

Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(Advantages and Disadvantages of Secondary Data Essay, n.d.)
Advantages and Disadvantages of Secondary Data Essay. Retrieved from https://studentshare.org/sociology/1619837-wk-secondary-data
(Advantages and Disadvantages of Secondary Data Essay)
Advantages and Disadvantages of Secondary Data Essay. https://studentshare.org/sociology/1619837-wk-secondary-data.
“Advantages and Disadvantages of Secondary Data Essay”, n.d. https://studentshare.org/sociology/1619837-wk-secondary-data.
  • Cited: 0 times

CHECK THESE SAMPLES OF Advantages and Disadvantages of Secondary Data

The International Implications of Internet Marketing

? The  paper  will  cover  the  definition  of  market research,  internet,  the  rewards,  problems  and  the  implications  of  the  internet  at  present  and  the            Market  research  is  a  systematic,  objective  collection  and  analysis  of  data  about  a  particular  target  market,  competition,  and/or  environment.... ? This  type  of  research  must  always  have  some  form  of  data  collection,  whether  it  be  secondary  research  or  primary  research,  which  is  collected  direct  from  a  respondent....
6 Pages (1500 words) Essay

Research methods of supply chain management

This paper discusses the applicability, advantages as well as the disadvantages of various types of data that is collected either through qualitative research or by quantitative research.... The stiff competition that has engulfed business environment has forced many companies to undertake extensive research programs that are aimed at streamlining their supply chain management, in their efforts to maintain the loyalty and trust among the various supply chain… In order to ensure that the needs of the partners included in a supply chain are effectively addressed by an organization it is appropriate to collect relevant data and make proper analysis of such data so as to come up with actual and proper conclusion....
13 Pages (3250 words) Essay

Advantages and dis-advantages of IPS/IDS

An IPS or Intrusion Prevention System is enables… The present study focuses on the advantages and disadvantages of IPS/IDS. Although snort performs detection and prevention of abnormal activities within a system, yet the benefits of Cisco IDS/IPS are more.... This is advantages and disadvantages of IPS/IDS Introduction: IDS or Intrusion Detection System is a system that enables detection of wrong, erroneous, or abnormal activity.... The present study focuses on the advantages and disadvantages of IPS/IDS....
2 Pages (500 words) Essay

The Advantages and Disadvantages of Secondary Data

Another… Another advantage is that all the effort that the researchers have to make to design the questionnaires and modify them to make them reliable and The Advantages and Disadvantages of Secondary Data Many researchers employ the use of secondary data for their research.... One advantage of secondary data is that it is very easy to collect.... One advantage of secondary data is that it is very easy to collect.... Another advantage of secondary data is that it saves all the time that is otherwise consumed in collecting data from the research participants....
1 Pages (250 words) Essay

Business Approach to the Use of Primary and Secondary Research

However, using both enables a business to gather all the required data needed to identify and reach the target market.... The prime focus of primary research is to gather and unearth original data.... To encompass data collection and data input and then analyze the results is vital for an effective and successful business plan attempting to reach its target audience.... In order to collect relevant data, one starts from the scratch and every step of the research process needs to be completed....
4 Pages (1000 words) Essay

MailChimp as One of The Newsletters in Advertising

The disadvantages of MailChimp include the following: inability to conduct affi; late marketing via its emails.... The disadvantages include: the data security may be a challenge.... owever, the disadvantages include its inability to tolerate spamming as well as the unsolicited mails.... The disadvantages include: it is not cheap and unable to send videos on emails (Jose, 9).... The disadvantages include: a limit on the number of campaigns one can run at a given time, and the web-based browser may sabotage one's emails when they switch....
3 Pages (750 words) Essay

Advantages and Disadvantages of Hacking

There are various forms of advantages and disadvantages of hacking (Engebretson, 2013 p.... Through this, the data from these tests permit management to decide on where and how to make improvements in their information security (Grand, 2006, pg.... However, there are numerous disadvantages that can be associated with hacking a system....
2 Pages (500 words) Essay

Nutri Advantages and Disadvantages of Primary and Secondary Research

This work "Nutri advantages and disadvantages of Primary and Secondary Research" describes the analysis of interviews, observations, surveys, and ethnographic research.... Both of them have advantages and disadvantages.... In this research, the manager of the Nutri Natural, Herbal, and Vitamin Supplement was interviewed and it had the following advantages and disadvantages.... he data quality received depended on the ability of the interviewer....
6 Pages (1500 words) Assignment
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us