The Significance of Customer Relationship Management in B2B Marketing - Cisco Systems Inc - Case Study Example

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Great B2B sites need to be interactive; to have easy to manage open source content management systems; etc.... Great B2B sites need to be interactive; to have easy to manage open source content management systems; to have a custom landing pages for specified search terms; and to have a blog; a social media.... om has an easy to manage open source content management systems; and have a custom landing pages for specified search terms.... … The paper “b2b and B2C Websites – Alibaba-com and Aflac-com” is a  potent version of a case study on e-commerce....

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customer relationship management is a business strategy crafted to increase profitability and reduce costs through solidification of customer loyalty, satisfaction, and advocacy.... customer relationship management consolidates data from data sources within and outside the organization.... customer relationship management is a business strategy crafted to increase profitability and reduce costs through solidification of customer loyalty, satisfaction, and advocacy....

customer relationship management (CRM) as defined by Chen and Popovich (2003) is a combination of technology, processes, and people seeking to understand the customers.... customer relationship management (CRM) as defined by Chen and Popovich (2003) is a combination of technology, processes, and people seeking to understand the customers.... CRM is an integrated approach to relationship management by concentrating on customer relationship.... CRM is an integrated approach to relationship management by concentrating on customer relationship and retention development....

… The paper 'customer relationship management Systems" is a good example of management coursework.... nbsp;customer relationship management which is frequently denoted as CRM can be described as the process through which the interactions and the relationships between the customers and the business are managed and controlled (Adrian, 2005).... The paper 'customer relationship management Systems" is a good example of management coursework....