The paper "Sustainability as a Corporate Responsibility" is a wonderful example of a report on management. Almost all corporations all over the globe are besieged with the new role which is mainly concerned with the meeting of the needs of the current generation and at the same time not compromising the ability of the upcoming generation to satisfy their needs. All organizations are currently been called to take responsibility for the different ways in which they conduct their operations and how their operations affect the society as well as the natural environment (Ayres 1996, p.
250). Organizations are called upon to implement sustainable principles in the ways that they conduct their businesses. Sustainability is termed as the aspect of organizations activities that exhibit that the organization is really concerned about the social as well as the environmental implications of their operations. In the modern-day business world, it is termed as inappropriate for an organization to enjoy economic prosperity in segregation from the other agents that have really impacted by the organization's actions. Organizations must, therefore, aim at increasing both its bottom line and at the same time being a company citizen.
Organizations have been therefore forced to reshape most of their frameworks so as to keep abreast of the global trends and been committed to the financial obligations to convey both private benefits and public benefits (Pearce, Atkinson & Hamilton 1998, p. 67). For organizations to enhance and recognize current efforts all organizations need to revisit their long term and short term agendas as so as to stay ahead of swiftly changing challenges. Organizations, therefore, need to develop strategies that are aimed at dealing with the intersection of the surrounding environment, the needs of the society, and the equivalent business imperatives (Kuik & Verbruggen 1991, p.
56). Organizations are termed to be on a development continuum in regard to how deeply as well as how well they are able to incorporate corporate responsibility approached in their day to day operations and their strategy. Corporate responsibility and sustainability are therefore seen as been prominent features of most businesses (Miller & Wali 1995, p. 415). Eco wash has achieved popularity due to the company’ s focus on being a leader in been environmentally sustainable.
Ayres, R 1996, Statistical measures of unsustainability. Ecological Economics, vol. 16, pp. 239–255.
Bergh, J & Verbruggen, H 1999, Spatial sustainability, trade and indicators: an evaluation of the ecological footprint ecological economics, vol. Ecological Economics 29, pp. 61–72.
Kuik, O &Verbruggen, H (Eds.), 1991, In Search of Indicators of Sustainable Development, Kluwer, Dordrecht.
Lindroth, M & Andersson, J 2001, Ecologically unsustainable trade. Ecological Economics, vol. 37, pp. 113–122.
Miller, F & Wali, M 1995, Soils, land use, and sustainable agriculture: a review. Can. J. Soil Sci. vol. 75, pp. 413–422.
Moran, D Wackernagel, M Kitzes, J Goldfinger, S & Boutaud, A 2008, measuring sustainability development- nation by nation, Ecological economics, vol. 6 4 , pp. 470 – 474.
Neumayer, E 2001, The human development index and sustainability- a constrictive proposal, ecological economics, vol. 39 , pp. 101–114.
Pearce, D Atkinson, G & Hamilton, K 1998, The Measurement of Sustainable Development. In: van den Bergh, J.C.J.M., Hofkes, M.W. (Eds.), Theory versus Implementation of Sustainable Development Modelling, Kluwer, Dordrecht.
Perkins, P 1994, Exploring sustainable trade: definitions and indicators, In: Models of Sustainable Development, Afcet Conf. Proc., March, 1994, Paris.
Phillis, Y & Andriantiatsaholiniaina, L 2001, Sustainability: an ill-defined concept and its assessment using fuzzy logic, Ecological Economics, vol. 37, no. 3, pp. 435-456.
Rees, W 2006, Ecological footprints and bio-capacity: essential elements in sustainability assessment. In: Dewulf, J., Langenhove, H.V. (Eds.), Renewable-Based Technology: Sustainability Assessment, John Wiley and Sons.
Wiggering, H & Rennings, K 1997, Steps towards indicators of sustainable development: linking economic and ecological concepts, ecological economics vol. 20, pp. 25-36.