Essays on Gold Coast - Establishing a Relationship with Warner Bros Case Study

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The paper 'Gold Coast - Establishing a Relationship with Warner Bros" is a good example of a management case study. This report focuses on our retail travel agency and how we plan to start the wholesale operation. This operation will focus on the Gold Coast hence; the need to partner with Warner Bros so that we make our operations more effective. The Warner Bros company deals have its basis in the Gold Coast and focus on three of its themes on the same. Our aim is to make an agreement with them so that we sell their products. The arrangement touches on such matters like accommodation services, transfer providers, car hire and tour operators.

All these companies will help make our wholesale operation easy and effective. Creating a good relationship with Warner Bros will be helpful to our company because it has the most popular theme parks on the Gold Coast. Establishing a relationship with Warner Bros Good relationships are very essential in any business so that they enhance how the companies carry out their business activities (Marsh 2001). They also ensure that operations are successful and there is a cordial relationship between the partners in the business.

It is for this reason that our company plans on establishing a good relationship with the Warner Bros so that we enhance our operations. Below are some of the ways that we plan on achieving a good relationship with the company. As an employee of Fair Flights company, I plan on establishing a relationship with our partnering company by laying out some strategies. Some of these strategies include building effective communication with the Warner Bros (Dearden 2004).

This will help build trust in the partnership business so that there are no secrets between the partners. Communication is the key to the success of a partnership relationship in the business. Ensuring accountability in the business will also help establish a good relationship with Warner Bros so that there is transparency (March 2001). Transparency in every transaction will help in carrying out an analysis and making reports for a certain financial year. Accountability means that we are able to account for all the resources and their utilization towards achieving the goals of the partnership business with the Warner Bros company.

References

Marsh, P. D. V. (2001): contract negotiation handbook: Gower Publishing Ltd

Dearden, A. (2004): Successful negotiating in the new contract: Elsevier Health Sciences.

Miller, R. L & Jentz, G. A. (2010): Business law today: Cengage Learning.

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Knapp, C. L, Crystal, N. M & Prince, H. G. (2009): Problems in contract law 2007: cases and materials: Aspen Pub

Gamble, P, Stone, M & Woodcock, N. (2006): Up close and personal? Customer relationship marketing at work: Kogan Page Publishers.

Kongstvedt, P. R. (2012): Essentials of managed care: Jones & Bartlett Publishers.

Kazmi. (2008): Strategic management and business policy: Tata McGraw-Hill Education.

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