Introduction Corporate Social Responsibility (CSR) is a type of corporate self-regulation incorporated into a business model. It concerns how the organizations manage their business operations and processes towards producing a positive impact on the community. It involves a continued commitment by organizations towards behaving ethically as well as contributing to development that is economically based while improving the life quality of the their employees and their families and that of the entire society. The policies of CSR acts as a mechanism that is in-built and self regulating whereby organizations scrutinizes and ensure is actively complies with the ethical standards, spirit of the law and international norms.
Corporate Social responsibility is inclusion of public interest into the decision making of the corporate while honoring the profit, people, and planet. This report will analyze how Red Cross organization and Salvation Army in Australia contribute to the society in terms of relief aids. It will analyze various management operations undertaken in them. The report will also recommend the way $200,000 funds should be distributed among the two humanitarian organizations. Organizations Analysis History The Australian Red Cross is among several national Red Cross societies in the world.
Australian Red Cross was established in 1914 immediately after the start of World War 1. Lady Helen Ferguson who was wife of Governor General Sir Ronald Munro Ferguson established it. This was after she formed a British Red Cross branch. The organization grew very fast whereby New South Wales had 88 suburban branches and 249country branches by November 1914. Its headquarters are based in Melbourne as stated by Australian Red Cross (2011). The Salvation Army in Australia started 125years ago.
In September 1880, John Gore and Edward Saunders led the initial meeting of Salvation Army in Australia in Adelaide Botanic Park. Although they had no theological training, John and Edward invited small audiences to Salvation Army meetings where several people agreed to come. The organization faced some violent resistances initially as illustrated by The Salvation Army (2011). However, by 1890s, the attacks had reduced and by 1900s, Salvationists were accepted within the society. Mission/aimThe Australian Red Cross main purpose or focus is humanitarian aid. It assists those who are faced with various types of disasters including natural disasters such as flood, fire, and drought.
The Red Cross of Australia Mission is to “become a leading Australian humanitarian organization, improving the lives of those vulnerable by delivering services and promoting humanitarian values and laws”. Its main purpose is to protect lifes and health while ensuring respect for human being. It also plays a great role in promoting friendship, understanding, co-operation, and peace among the people as stated by Australian Red Cross (2011). The Salvation Army in Australia has an aim of preaching Jesus Christ’s Gospel as well as meeting the human needs in his name without discriminating.
The mission of Salvation Army is to transform lives, reform society, make disciples, and care for people. Its vision is to see a growing loving community of people who are dynamically living God’s mission in the broken globe as illustrated by The Salvation Army (2011).