Online Shopping in Australia - Case Study Example

The members believe that there is a growing market for online retailing in australia for (1) Car accessories and tools, competing with for example Supercheap Auto retail stores; (2) Leisure products for boating, camping, and fishing, competing with for example BCF Boating- Camping-Fishing retail stores; and (3) Electrical household appliances, competing with for example Harvey Norman retail stores Online retailing is a subset of e-commerce and refers to the purchase and sale of goods and services between consumers and retailers using the Internet (Commonwealth 2011)....

Online Shopping in Australia is becoming widespread with over 67% of the users attribute the increasing use of the internet in the country to convenience and efficiency.... The trend is the same in australia, whereby it's estimated that over 62% of the adult buyers who are fond of the internet did buy online in 2011 (Asia Pulse 2011).... Like the global system, in australia, the products and services purchased online include clothing, books and magazines and travel tickets....

As of 2010, 6% of all retail transactions in australia were made online compared to 11% in the US and 8% in the UK.... This was in spite of reports showing growth in e-commerce in australia.... To ease the transition to online shopping, David Jones, one of Australia's oldest supermarket stores, introduced 'click & pick' service as a change initiative in response to market changes.... Australians have grown more receptive to online shopping and click and pick service was directed towards boosting online sales from the then 3%....

Background of Big W Big W is one of the growing departmental stores in australia and has over 165 outlets.... The industry in australia offers “a mix of different pricing giving the service provider to tap the market in different cities as per the living standard” (Justin, 2008).... Big W is a subsidiary of Woolworth and has it's headquartered in New South Wales, australia.... The industry is australia has multiple price mechanism working according to the living standard....

This has been a major breakthrough in the retail industry in australia and globally.... This state of affairs has, however, changed with the advent of online shopping.... This state of affairs has, however, changed with the advent of online shopping.... In this regard, online shopping should be made the most convenient and easiest way of interacting with customers.... In the digital age, customers have the opportunity to shop online, make orders on items of their choice and delivery is effected on request (MacGowan 2011)....

Porter's 5 Force Analysis (Comind Work, 2013) The threat of new market entrants Barriers that exist in the set up of a retail shop in australia are moderately high since the country is a first world country (Wijaya, et al.... All the major industries in australia in the Agricultural sector have reached 80:20 saturation.... Many Places in australia the value of conducting agriculture inland makes it difficult for them to engage in the market....

The consumers in australia are now enabled in that they have a wide range of products to choose from and these retailers in the industry need to be broad-minded and have unique perspectives that are appealing to the global consumers.... The clothing industry in australia has faced a number of challenging years as consumers become more cautious about their spending, high rent costs, as well as intense competition and this in a way, affects the profits and revenues gained by companies in the industry....

… The paper “Book Stores in australia” is a good variant of the literature review on marketing.... Just like all other industries in australia, the retail book industry has experienced different stages of evolution following the changes in technology and other factors that are influencing the market.... The paper “Book Stores in australia” is a good variant of the literature review on marketing.... Just like all other industries in australia, the retail book industry has experienced different stages of evolution following the changes in technology and other factors that are influencing the market....