Fourwinds Marina – Case Study Example
Four winds Marina Grade (17th, Jan. Four winds Marina Summary: The Four winds Marina is a partnership business owned by Sandy Taggart, William Brennan and Richard DeMars, which is experiencing a weak financial situation. The Marina only operates partially during a year, remaining closed between November and April. The previous general manager, though with an experience of 15 years in the Marine has opted to resign due to a misunderstanding with the owners, over payment issues, leaving the business in the hand of Jack Keltner, an employee who has been promoted to the new position, courtesy of his hard work and reasonable working experience (Cummings & Worley, 2009). Although started 6 years ago, the business is not performing well financially, partially due to lack of an experienced manager when the business was starting, and lack of expertise in cost control and cost data maintenance (Cummings & Worley, 2009). Jack is to serve jointly as the general manager of the Marina; which comprises of a boats dock, sales room for boats and marine equipments and a marine repair shop, as well as the overall controller of the Taggart Corporation, comprising of the Marina and an Inn (Cummings & Worley, 2009). The business also offers boat storage and boat hire as part of its business, for the visitors during the season running between April and October each year. Also within the business complex is a snack bar, a grocery store and gasoline sales, all operating as extended ventures for the corporation. The Four winds complex sits on a 34-acre piece of land, rent by the State of Indiana, which Taggart Corporation won as a tender for a Motel and Marina, owing to the financial strength of its owners (Cummings & Worley, 2009). Owing to the financial weaknesses of this business complex, the new general manager has a daunting task of transforming it into a more profitable venture.
Cummings, T. G., & Worley, C. G. (2009). Organization development and change (9th ed.).Mason, OH: Cengage