Essays on Climate Change and Sustainable Business Futures - Intrepid Case Study

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The paper "Climate Change and Sustainable Business Futures - Intrepid " is a perfect example of a business case study.   The tourism industry has risen to become one of the leading industries in Australia. Among major players in the Australian tourism industry, the name Intrepid jumps into mind. With a global audience, this company is a pacesetter in the tourism sector. Small group travel is their most novel idea with the aim of ensuring maximum grassroots/local experience for their clients at very minimal costs. Being in the tourism industry provides that Intrepid must maintain a good relationship between itself and the natural, social and economic environment.

An evaluation of the above inter-relationships and the broader subject of climate change and sustainability of the business model adopted by Intrepid are therefore necessary. The relationship between any company in the tourism industry and the natural environment is a symbiotic one. Without the various natural attraction sites around the globe, Intrepid would not be able to promote small group travel. It is the thrill of adventure among nature's wonders that drives Intrepid clientele. Intrepid, therefore, depends on its natural environment to woo clients.

On the other hand, nature does depend on efforts of tour companies such as Intrepid for its protection. The creation of awareness of the existence of some parts of nature by Intrepid ensures the protection of nature and the wildlife found in it (Lü ck, 2003). If to say, for example, one visits an exciting mountain range, one will be more inclined to protect that mountain range so that they may have more exciting expenditures. The exposure of nature's attractions to more people helps in the appreciations of these sites and thus the more willing to protect nature. Any company aiming to earn good profits must first build a good rapport with its social environment.

Intrepid benefits from its social environment and in return must reciprocate those benefits. First, Intrepid drives its revenues from its social environment. The society to whom Intrepid advertises its services forms its social environment. This social environment ensures the continued existence of the company as a business entity. The society around Intrepid and its subsidiaries also benefit from the existence of the enterprise.

First, employment creation ensures that improved living standards for the community members employed to work in the company (Andereck, and Vogt, 2000. Second, hiring people ensures that there are fewer jobless people around hence reduces the rates of crime in the society. The unique business model by Intrepid where they support grassroots/local experience ensures the promotion of local cultures, thus benefiting the local communities (McKercher, Ho, and Du Cros, 2005). Nothing is more fulfilling to a community than having their culture appreciated by others. Payment of taxes by Intrepid also ensures contribution to the construction of social amenities and infrastructure such as roads, railway, and hospitals which are beneficial to the society.

Intrepid, therefore, benefits from the society and the society benefits from Intrepid. When discussing the relationship between Intrepid and its economic environment, the financial matters come into play. The symbiosis tale of Intrepid and the various aspects of its environment continues. Profits for Intrepid ensures that there is growth for the company. Growth for Intrepid indicates that Intrepid will be in need of more suppliers for the various necessities of day to day operations.

The increase in the number of businesses showcases an expansion and growth in the economic environment thus a growth in the GDP (Belloumi, 2010). The core business of Intrepid, ensuring people tour various destinations, ensure an increase in business for the various local businesses and thus an expansion in the economic environment. However, the relationship between Intrepid and the economic environment is two-way traffic. The healthier the economy, the more clients Intrepid receive due to the increase in disposable income among people and thus increase the number of profits received earned by Intrepid.


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