The paper 'The Effectiveness of the Quality Control Between the Companies Manufacturing Canon and Nikon Cameras" is a good example of a management case study. For a year the two companies have been in competition with each other that saw the growth of each individual company to greater heights. Both Nikon and Canon inc. are traded in the Tokyo stock exchange. The two companies produce similar products and thus compete for the market share. This competition has caused the two companies to invest in strategies that would see either of them on top of the other in market share.
Among the strategy which is quality control. In this paper, I will submit research on the strategies used and their effectiveness in winning the market share. Literature Review Nikon Company was founded in the year 1917; it was then named the Japan Optical company (Nippon Kogaku K. K.) until the year 1988 when its name was changed to Nikon. The formation of the company was due to the merger of three leading optical manufacturers on the 25th of July in the same year.
1918 saw the company start the manufacture of optical glass to be used in cameras. Later in the year, 1932 NIKKOR was adapted as a brand name for Camera lenses but the year 1946 the company decided to give the brand name NIKON for the small-sized cameras. After world war two the company shifted production to microscopes, binoculars, surveying instruments, measuring instruments, ophthalmic lenses and cameras. Four years later saw the company being listed in both the Osaka and Tokyo stock exchange. The company has since been listed in the Tokyo stock exchange to date.
In 2010 the company changed its head office to the Shin-Yurakucho Building still in Tokyo. Canon company started first with the founding of the Precision Optical Instruments Laboratory in Tokyo in the year 1933 by Goro Yoshida, Takeo Maeda, Takeshi Mitarai and Saburo Uchida. In the following year, the company launched a prototype for Japan's first-ever 35mm camera that had a focal plane based shutter. Two years after world war two the company changed its name to Canon Camera Co Inc. which was later shortened to Canon Inc in 1969.
Campbell, G. (2015, April 11). Nikon Consumer Complaints & Reviews. Retrieved April 30, 2015, from Customer Affairs: http://www.consumeraffairs.com/cameras/nikon.html
Canon Global. (2015, April 1). The History of Canon. Retrieved April 29, 2015, from Canon Global: http://www.canon.com/corporate/history/
Nikon. (2014, April 1). Corporate History. Retrieved April 29, 2015, from Nikon: http://www.nikon.com/about/info/history/chronology/index.htm
Nikon. (2014, April 1). History. Retrieved April 29, 2015, from Nikon: http://www.nikon.com/about/info/history/
Nikon. (2014). Nikon CSR report 2014. Tokyo: Nikon Corporation.