The paper "International Business Negotiation" is a great example of a literature review on business. It is quite evident that negotiation plays a major role in every day to day activity. Evidently, across the world, negotiation is largely affected due to the existence of cultural differences. Today, cultural differences are a matter that is complex which largely include; time concept, the custom of food, belief as well as the type of privacy (Carnevale and Dong-Won, 2000). This paper focuses on discussing the influence created by culture diversity which is largely viewed to limit Chinese and a western country since China is considered to be rapidly growing developing in the world both in trade and enhanced technology.
Therefore, in this paper, china will be viewed as our construct so as to get an adequate view of how cultural differences largely influence day to day negotiation. According to Brett (2001), different ways in which individuals do their businesses widely unfolds different cultural background found across the globe. It is quite evident that the way business is performed effects negotiation in many various ways. In order to have a clear understanding of how cultural differences influences negotiation and negotiating behavior it is important to discuss the topic in four effective parts namely: a difference of privacy, a difference of time, a difference of belief, and differences of food practices.
These four concepts explain widely how culture profoundly influences people's way of thinking, behaving as well as communicating. Further, they widely explain the kind of transaction made and the way to negotiate these transactions. For instance differences of culture that exists between business executive in that a Chinese public sector plant manager in shanghai and a Canadian division head of the family company in Toronto can create observable barriers that impede or completely stymie the negotiation in place (Brett, 2001). Cohen (2004) maintains that based on the first effective part; a difference of privacy it is quite evident that Chinese people have privacy concept are commonly weak whereas personal privacy is treated to be an important aspect within western countries whereby they are more concern with personal space and are not willing to know other people affairs.
Clearly, from the above-described privacy setting it is clear that culture limits the way of negotiating especially when focusing on different cultural backgrounds. By this, both Chinese and west people could not agreeably reach a consensus. Another example is exhibited when a Chinese meet it is within their custom to enquire about one age, marital status as well as their income. For the west, they find such questions unnecessary. This, therefore, gives an understanding of how cultural differences widely influence negotiation and negotiating behavior (Gelfand and Dyer, 2000).
Lewicki et al (2006) maintain that culture influences negotiation especially in the formation of a negotiating goal between a Chinese and people from the west. Negotiators from the Chinese and western side may have a different view on the purpose of their negotiation. For the western, their culture gives an indication that the goal for establishing business negotiation foremost requires the signing of a contract between the two parties which is not the case for the Chinese (Reynolds et al 2003). Based o0n the Chinese they tend to be involved largely in considering the goal exhibited in the negotiation goal is not in the signing of the contract but rather the creation of a stronger relationship between the parties involved.
The westerners argue that the written contract widely expresses the relationship but to the Chinese, the essence brought out by the deal is the relationship itself. According to Salacuse (2003), the other element which influences negotiation based on the cultural background is the difference in time. Clearly, the westerns really take into consideration the concept of time which they really treasure.
Most of them possess a plan book which they believe it assists in their negotiation where they largely record each negotiation event in their timetable thus performing their duties according to its record. On the other hand, Chinese cultures do not recognize or pay attention to the time factor therefore interfering with negotiation with westerns that are not very familiar with this phenomenon. For this influence and to adopt effective negotiation it is very important to safely adopt a formal posture whereas moving in a more informal stance if the negotiation situation clearly warrants it other than just to assume as informal style too quickly (Weiss, 2003). Differences in cultural beliefs am offer differences in orientation with respect to space as they may offer no limits in privacy, publicity, and other spaces that might be seen to be comfortable and personal for a negotiation to occur.
Most of the women in the Arabic Muslim states are not allowed to meet in private places with men who are not either elated by birth or by marriage. This may not offer comfortable choices for negotiations as the environments are not conducive to initiate meaningful communication (Jensen, 2004).
The Americans on the other hand believe that persons who look at the others straight in the eyes are more likely to be truthful in their dealings which is different from some African states who view it as a sign of rudeness. This implies that the cultural differences which exist in the different continents based on traditions might have a series of positive or negative effects on the negotiation skills and strategies in businesses (Bai, 2002).
Some cultures on the other hand encourage a degree of assertiveness which in some traditions might be viewed as rebellion or lack of respect or even in most cases being stern to issues. This kind of difference in beliefs may offer differences in the terms of skills in persuasion and thus presenting relative forms of advantages or disadvantages to persons in relation to an agreement among the parties involved (Hofstede, 2005). Many Chinese negotiators are known to take more time in negotiations by asking questions that relate to the situation at hand.
This is most cases takes a sense of courage in birth men and women of the cultures which might not be the case in the African cultures (Foster, 1992). In the American culture, for instance, the persons are mainly characterized by pushing in harder in search of questions for a particular instance or situation. This calls for observatory and patience in listening, a characteristic that a Russian negotiator might not have based on their direct negotiation skill culture that they have. The Latin Americans on the other hand are characterized by changing a topic when the negotiation is not appealing or takes a point that they view to be out of the cause (Wang, 2001).
The cause and differences in beliefs are thus affected by the changes in behavior that are aimed at avoiding offending the other parties or having the unintended passed across to the other parties involved in the negotiations. It is common that most negotiation meetings begin with a handshake in most cultures but the mode of greeting or handshake differs depending on the beliefs.
Some African communities forbid a handshake for young members to their elders while most of the cultures accept it (Wang, 1998). The differences in the forms of greeting have an effect on negotiation skills. The handshake and some of them are not appropriate among different genders are not appropriate (Thompson, 1998). Some of the Americans and other European states view a firm handshake as more genuine compared to the other forms of a handshake. However, some other firm handshakes are seen as aggressive and form of a bullish nature (William Hernandez Requejo and John L.
Graham, 2008). It is also believed that the personalization of business negotiations is viewed as unhealthy. These beliefs also involve the forms through which persons are addressed and how the negotiations are initiated. Businesses in American society are viewed as naturally contractual and personal relationships lead to complications and cloud the negotiations with objectivity (Howard, 2002). Strategies used by various negotiators differ among different strategies. South America often uses vocals in association with animations in their business negotiations as a way to portray emphasis. The Japanese on the other hand often use negotiations in teams and they often base the negotiations on the consensual agreement (Nisbett, 2003).
Decisions are often made by the most senior members of the society or the negotiating team which is not a prerequisite in the American and the European community or negotiating parties (David J. Lax and James K. Sebenius, 2006). On the other hand, some foods are not allowed as per religious beliefs for instance the negotiations involving a purchase of pigs would not be agreeable in Islamic culture as they are viewed as dirty a fact that is viewed differently by the American and the European communities and negotiators (Zhao, 2000).
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