The paper 'Domino’ s Pizza Electronic Business Activities' is a great example of business coursework. Owned by Domino’ s Pizza, Inc, a listed company in the US, the Australian Domino’ s holds all master franchise rights in France, Belgium, Netherlands, and Newland. Besides, the company has more one 1,341 stores in six countries. Domino’ s Pizza Enterprises is the leading international Domino’ s franchisee (Goyal, 2013). The Australian company runs a chain of retail food stores and gives franchise services for its branded retail food outlets. Domino’ s headquarters is located in Hamilton, Queensland, and listed under the ticker DMP on the Australian Securities Exchange.
Since its establishment, the company has experienced a tremendous growth rate due to its embracing E-Business (Black, 2013). For instance, the 2014 profit has been generated from a total network sale of $846.4 million, reflecting a 12% increase compared to the previous year’ s 6%. Domino’ s Market Capital stands at $2,326 million while its Equivalent Shares stands at $86million. Today, any serious organization to realize regional and international market growth must apply E-Business practices in its general operations. To compete effectively in the business environments, businesses have to use the internet and other electronic processes such as buying and selling goods, delivering services, and processing payments.
These electronic processes are referred to as E-Business. This report seeks to delineate the concept of E-Business and how it can be implemented in an organization effectively. The report will focus on Domino’ s Pizza's electronic business activities in explicating the E-Business strategy. Domino’ s Pizza Mission StatementDomino’ s is committed to practicing excellence in three aspects: quality service, unique products, and delivery. Its practice of excellence in the above three key areas has made it to be the world’ s leader in pizza preparation as well as delivery.
Its mission to be “ Number 1 in pizza” and “ Number 1 in people” has made the company be the eighth largest among the world’ s restaurant chains.
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