Essays on Five Elements of Management - Accent Hotel Group Management Case Study

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The paper "Five Elements of Management - Accent Hotel Group Management " is a great example of a management case study. The administration  is the key part of the management process that is responsible for the design and implementation of systems and procedures instigated by management to help meet stated objectives (Burnes, 2004). Effective administration is the common understanding of the structure of the organization, processes and systems, roles responsibilities and everyone’ s involvement in the organization having a professional attitude and set of skills (Singh, 2009). As such Fayol’ s five elements of management enable one to better understand how an effective administration ought to be.

According to Fayol, planning, coordinating, organizing, controlling and commanding are the five elements of management (Burnes, 2004). Fayol discussed fourteen principles of management in 1949. These include division of work; discipline, authority and responsibility; unity of command; subordination of individual interest to the general interest; unity of direction; remuneration; the span of control; centralization; equity; order; stability of tenure of personnel; esprit de corps and initiative. In accordance with Fayol, these principles were to be used to execute the elements of management. According to Fayol, planning involves setting objectives, forecasting future objectives and devising ways of achieving the objectives.

Thus in order for the Accent Hotel Group’ s administration to be effective, it needs to set objectives and forecast future objectives for the firm that can enable it to succeed in the hotel industry. In addition to setting such objectives, the management needs to be able to come up with innovative ways of attaining these objectives. According to Fayol the plans were supposed to be flexible and were supposed to put into account any unaccepted contingencies (Burnes, 2004).

Since the hotel industry like other businesses operates in an ever-changing business environment, the Accent Hotel Group management need to have flexible plans that can be easily manipulated to fit the changing business environment. Being rigid can deny the group the ability to utilize a potential business opportunity. Fayol argued that managers can only be able to plan if they are aware of the business environment and be able to foretell future conditions (Singh, 2009). The Accent Hotel Group’ s managers can only be able to do this by carrying out business surveys to inform them of the prevailing external environment.

Furthermore, Fayol pointed out that managers need to be good in the process of decision making. Even though the management at the Accent Hotel Group has embraced the idea of employee involvement, if they have to be effective does not imply that they will be using all contributions from their employees (Miller, 2008). Instead, they ought to be smart in the identification of ideas which can help them attain the strategic goals of the firm, and decide to implement them.

In order to utilize Fayol’ s element of planning fully at Accent Hotel Group, the management ought to start with scanning their environment for prevailing economic conditions, organization competitors, and customers of the organization (Burnes, 2004). Once this is attained they can use this information to try and foretell future conditions. This will then aid in establishing the group’ s objectives and how to attain the goals. This will help them to choose amongst the ways devised which will in turn help in the formulation of implementation steps.

To ensure that what they plan for is effectively implemented, Accent Hotel Group managers will need to constantly evaluate and take necessary corrective measures.


Burnes, B. 2004. Managing Change: A Strategic Approach to Organisational Dynamics, 4th Ed. London: Financial Times Prentice Hall

Cartin, T. 1999. Principles and Practices of Organizational Performance Excellence, 2nd Ed. London: ASQ Quality Press

Miller, K. 2008. Organizational Communication: Approaches and Processes, 5th Ed. London: Cengage Learning

Mullins, L. 2007. Management and Organisational Behaviour, 8th Ed. London: Financial Times Prentice Hall

Singh, K. 2009. Organizational Behaviour: Text and Cases. Jakarta: Pearson Education India.

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