The paper 'Cibo Espresso Adelaide' is a perfect example of a Management Case Study. Cibo Espresso is a coffee shop and café franchise that is based in Adelaide, Australia. The company was founded in the year 2000. According to the company’ s official website, four proprietors who have contributed to the formation of the business’ pillars and the practices that underlie the Cibo experience founded the company. They included an Italian Chef, a manager, and a barista. The chef delivered exemplary culinary services, the pastry person was concerned with top of the range pastries, the manager delivered exceptional ambiance and the barista served perfect coffee in a relaxing atmosphere.
In this respect, the four pillars of the business are the mentioned four elements of good food, perfect pastries, good management, and perfect service. The four elements are said to blend together to provide an authentic Italian experience in Australia (Ciboespresso. com. au. 2016). Cibo Espresso has twenty sites in Adelaide and one in Brisbane with plans for further extension into the entire Australian market. The aim of the business is to deliver traditional Italian cuisine that is made from ingredients sourced from the locality in the atmosphere that is inherently Australian. GlobalizationGlobalization refers to the continuing and advancing interconnections cutting across state boundaries.
As noted, globalization is a major aspect that currently has a significant impact on the hospitality and tourism industry. In consideration of globalization, a business not only caters to the local consumers and clients but also deals with numerous international visitors that come into the country. Such is the business environment in Australia owing to globalization, which has seen many visitors from all over the world coming into the area (Ruhanen et al. , 2013).
In this respect, a coffee shop such as Cibo Espresso has to give consideration to the issues associated with globalization and ensure that they have covered major aspects in dealing with both foreign and interstate clients. Since globalization entails international integration, a business in the tourism and hospitality industry has to pay attention to factors such as culture. In auditing the business in focus on globalization, it is important to understand how the concept affects the business and its internal operating environment which includes the structure, and culture of the café .
Ciboespresso.com.au. (2016). CIBO Espresso. [online] Available at: https://www.ciboespresso.com.au/terms-conditions [Accessed 4 Sep. 2016].
Ciboespresso.com.au. (2016). CIBO Espresso. [online] Available at: https://www.ciboespresso.com.au/our-coffee [Accessed 4 Sep. 2016].
Ciboespresso.com.au. (2016). CIBO Espresso. [online] Available at: https://www.ciboespresso.com.au/about-us [Accessed 4 Sep. 2016].
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