The paper 'Evaluating the Opportunity 'is a great example of a Management Case Study. The ongoing evolution of mobile technology has intensified the portable consumer electronics devices from unpretentious communication tools, into important devices for global productivity, entertainment, and socialization. Like laptops, tablets, and smartphone devices for communication and other purposes have increased their usability, power, and utility parameters, these tools also call for more battery power to support their operations. Within an extremely short period, the global application and usage of cell phones have increased significantly. The mobile phone subscription rate at a global scale is estimated to be 7 billion, and the daily usage of mobile technologies among citizens and businesses calls for a need for recharge in exigent situations thus generating a lucrative fiscal opportunity and customer base (Castells, Fernandez-Ardevol, Qiu, and Sey 2009).
As innovations and improvement in technology are witnessed on a daily basis, smartphones have become an integral part of daily human activities in that they have become among the most commonly used products by people across the globe. These smartphones are powered by chargeable batteries.
Thus among the key features consumers in this technological market consider is the battery life while making a decision of whether or not to purchase the device. As society demands for alternative means of charging their cell phone devices without an outlet and cords, technology improvement has made it easier for alternatives ways to be developed to ensure that the time within which a battery would remain with some power to last longer is possible. In recent years, energy harvesters have turned out to be lucrative venture possibly because of their capability to minimize power consumption from the grid and the convenience of charging it comes along the way with that can be done without the help of a cord (Castells, Fernandez-Ardevol, Qiu, and Sey 2009). With the current buyers and users of smartphones citing the longevity of battery among the most essential feature they consider while purchasing new smartphones, manufacturers of mobile devices are developing possible ways and means of extending and improving battery life.
Recent research done on the same indicates that the most logical methods to resolve the challenges around battery longevity can be achieved if the power of the battery is managed better, and efficient and effective electronic features and standardization of power measurement techniques to do with battery life are employed.
This measure needs to be coupled with an alternative means for recharge of mobile phone devices when required (Boysen and Vaughan, Sol Cuff Technologies, LLC 2014). Energie Boost Company Competitive Edge Energie Boost Company aims to at differentiating itself from rival firms in the market by manufacturing the product line of mobile phone wristband charger that is simple to use and with a self-contained external battery charging technology that operates without the necessity of an additional power transmission devices or power supply.
The firm’ s collection of mobile phone wristband charger devices will be traded on the global mobile and smartphone device consumers’ needs for extended battery utility and life. Designed specifically for cell phone users, the wristband technology device will empower our esteemed consumers with the ability to charge their mobile phone device with the help of kinetic energy and inbuilt solar panel. The wristband charger is designed to last for 4-7 years of shelf life a period within which it is projected to use for mobile phone users to charge their mobile devices and offer critical services under any emergency anywhere and at any time.
Boysen III, L., and Vaughan, M.W., Sol Cuff Technologies, LLC, 2014. Wearable mobile device charger. U.S. Patent Application 14/310,791.
Castells, M., Fernandez-Ardevol, M., Qiu, J.L. and Sey, A., 2009. Mobile communication and society: A global perspective. Mit Press.
Gebauer, J. and Shaw, M.J., 2004. Success factors and impacts of mobile business applications: results from a mobile e-procurement study. International Journal of Electronic Commerce, 8(3), pp.19-41.
Janky, G., Stromberg, R. and Hinds, T., Iota, Inc., 2011. Wearable mobile accessory. U.S. Patent D643,428.
Khan, M.T., 2014. The concept of'marketing mix'and its elements (a conceptual review paper). International journal of information, business, and management, 6(2), p.95.
Kwon, D., Rincón-Mora, G.A. and Torres, E.O., 2011. Harvesting ambient kinetic energy with switched-inductor converters. IEEE Transactions on Circuits and Systems I: Regular Papers, 58(7), pp.1551-1560.