The paper "How Organization Culture Influences Employee Motivation - Google Inc " is a great example of a business case study. Google Inc has changed the lives of many people who depend on it for information. Google’ s co-founder describes Google as a perfect search engine that knows what you mean and delivers what you want. Google has changed the way search engines work. It was founded in 1998, in a garage by two graduate students from Stanford University, Larry Page and Sergei Brin, and it served more than 10,000 inquiries a day which earned a reputation as a trusted source of information.
Google’ s audience kept growing with the reputation of reliability, relevance, and speed (Hillis, Petit & Jarrett, 2013). With over 50% share in the search market, Google provides many search engines on the web with search results. Search engines, as well as, search engine optimization experts have benefited from Google as changes are made to give customers the best search engine levels of ranking. Cultural Impact on Employee Motivation Looking into Google’ s offices across the world, one sees a comfortable and friendly work environment.
The sole responsibility of Google, apart from satisfying the clients, is to keep the employees happy, which translates to higher levels of productivity. This is the culture of Google as a company. By 2013, Google had been at the top of Fortune’ s 100 lists for the Best Companies to work for (Hillis, Petit & Jarrett, 2013). Google has an amazing organizational culture that ensures that all the employees are satisfied at the workplace and feel good as the working day comes to an end. Google has made the Human Resource Department a science.
It uses numbers in the maximization of the employees. The friendlier way of saying Human Resource at Google is The People Operations department. This important department at Google makes the most crucial decisions for management by using data and analytics. Google once had a problem of having female employees leave the company at a high rate, especially with pregnancy. The female employers were leaving the company at a high rate and reviewed the maternity plan. This department solved the retention challenge it had with female employees who had five months paid maternity leave for new mothers instead of the 12 weeks initially.
This made the rates go down by 50% (Hillis, Petit & Jarrett, 2013). Google appreciates all the employees as a way of motivation in order for more risks to be taken. Small and big contributions are appreciated as the company grows. When mistakes are made, Google gives praise because when running a company, it is better to move fast and do much than be cautious and do little. Fresh ideas are needed all the time and that is possible when risks are taken (Hillis, Petit & Jarrett, 2013). Transparency at Google is the company’ s office culture.
Weekly meetings called TGIF helps the employees and the employers meet to share information establishing a transparency culture in the office. At Google, the environment is one where everything is open for debate. The founders of Google host an event where the employees from all over the world ask and vote on questions online. This is a productive strategy as employees are kept updated about the company’ s progress and why it is headed in that direction.
This is motivational for the employees as it creates a feeling of being part of the global company.
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