Import Essay Examples: Free Download | EssayIntl

Evaluation of the Impact of Automated Fare Collection System
The paper "Evaluation of the Impact of Automated Fare Collection System" is a perfect example of a Management Case Study. Cubic is an American company specializing in automated fare collection systems for mass transit. The company has been in operation for about four decades now operating mainly In America, Europe, and Asia. The company intends to enter the Middle East and North Africa markets to increase revenue and stay ahead of competition. This region presents a number of challenges for cubic ...
Read Text
BHP Billiton Strategic Choices
The paper "BHP Billiton Strategic Choices" is a great example of a business case study. Strategic management goes beyond coming up with a strategic plan (Eden & Ackermann, 2013). Analysis of BHP Billiton case and the strategic report gives several strategic concepts. The core strategic management concept in BHP Billiton case is the achievement of competitive advantage (BHP Billiton, 2014). The analysis shows strategic issues that BHP Billiton is addressing to attain competitive advantage ...
Read Text
Impact of Advertising on Sales Volume
The paper “Impact of Advertising on Sales Volume“ is a  persuasive variant on statistics project on marketing. Advertising is the technique used by companies to create awareness for their products or services or ideas, and market new products or services or ideas to new as well as potential customers. It has been an old art; as old as man. Keller (2005) argues that the need to advertise seems to be a part of human nature evidenced since ancient times. According to Kotler and Armstrong ...
Read Text
Identifying the Manner in Which CRM and Marketing Activities Have an Impact on Consumer Buying Behaviour for Fast Food Industry
The paper “Identifying the Manner in Which CRM and Marketing Activities Have an Impact on Consumer Buying Behaviour for Fast Food Industry in Hong Kong“ is an excellent variant on a dissertation on marketing. The research which uses both primary and secondary sources to find out the manner in which consumer buying behaviour gets impacted due to the presence of different CRM and marketing activities for the fast-food industry in Hong Kong has been identified. The research proposes to use ...
Read Text
IKEA: The Impact of Store Environment on Consumer Choice
The paper "IKEA: The Impact of Store Environment on Consumer Choice" is an outstanding example of a marketing case study. In recent times, the retail environment has received much attention from retailers as they dedicate a lot of financial resources in design and merchandise presentation activities to ensure they continue to attract consumers to their stores. This is based on the theoretical relationship identified between store environment and customer behavior. The aim of this essay is to ...
Read Text
Impact of M-Commerce upon Business
The paper 'Impact of M-Commerce upon Business" is a great example of a Business Case Study. Mobile commerce (m-commerce) denotes the creation of new opportunities for mobile services and devices. Transactions involving wireless devices and a data connection that leads to the transfer of value, in lieu of information, service, or goods constitute m-commerce. The latter consists of transactions of economic value that are conducted via mobile devices. These devices employ wireless telecommunications ...
Read Text
Volvo's Comparative and Competitive Advantages, Impact of New Trade Theory on Volvo, Culture, Legal and Economic Systems Effect
The paper “Volvo’s Comparative and Competitive Advantages, Impact of New Trade Theory on Volvo, Culture, Legal and Economic Systems Effect on Volvo’s Operations“ is a  meaningful variant of a case study on marketing. For the purposes of international business research, this paper will consider the internationalization experience of Volvo Group. Volvo Group is one of the world’s leading manufacturers of trucks, buses, construction equipment, and marine and industrial ...
Read Text
Impact of Social Media on Consumer Decision Making Processes
The paper "Impact of Social Media on Consumer Decision Making Processes" is an outstanding example of marketing coursework. Social media is becoming increasingly gaining use among marketers across industries and cultures. While social media platforms have increased product marketing, service industries have also used it to their advantage. Many hospitality and travel firms are now engaging the power of social media to harness the interests and preferences of tourists. This is because social media ...
Read Text
Impact of Direct Marketing on Children
The paper "Impact of Direct Marketing on Children"  is a good example of a marketing report. The research which looks to explore the manner in which direct marketing is having an impact on children and the manner in which the Australian government has developed different protection laws to protect the children shows important results. The research paper brings forward the manner in which different dimensions of direct marketing has an impact on children and the long term impact it has on the ...
Read Text
How King International Can Effectively Export Kingland Soy Cheese to Malaysia
The paper "How King International Can Effectively Export Kingland Soy Cheese to Malaysia" is a good example of a marketing case study. To attain this detailed evaluation of the Malaysian business environment was carried out, thus identifying the important variables that needed to taken under consideration whilst modifying the product to fit the Malaysian market. For these external environmental factors, and the Malaysian culture and the particular requirements and desires of the target consumers ...
Read Text
The Impact of Macro-Environmental Factors on the Marketing Mix of Qantas Australia
The paper "The Impact of Macro-Environmental Factors on the Marketing Mix of Qantas Australia" is a great example of a marketing case study. The aim of this paper is to apply Qantas as an Australian company increasingly operating in a global world, to investigate how the various macro-environmental factors influence the marketing mix of Qantas airlines. The first section is an overview of Qantas airlines. Secondly, the paper will highlight macro-economic factors facing Qantas. A discussion on ...
Read Text
Sport UNE Business Offering
The paper "Sport UNE Business Offering" is a perfect example of a marketing case study. Taking physical exercises is healthy for every individual. With the current generation’s lifestyle where one rarely sweats, it is good to take some physical exercise so as to become physical feet which is a way of preventing the body from some illnesses that comes as a result of having excess fats. Sport UNE business offerings comprise of various facilities such as playing fields, indoor climbing wall, swimming ...
Read Text
International Marketing and Export Management
The paper "International Marketing and Export Management" is a great example of a Marketing Case Study. The report which looks at determining the strategic marketing strategy for UNE Life has brought forward different dimensions based on which marketing strategy has been crafted out. It is clearly identified that UNE Life has a great opportunity for ensuring business development based on the different areas which will help to improve business. Currently, UNE Life is at its growing phase and can look ...
Read Text
Strategic Market Plan for Sport UNE
The paper "Strategic Market Plan for Sport UNE" is an outstanding example of a marketing case study. This strategic marketing plan is intended for Sport UNE an extension precinct for the University of New England. Considered as one of the best university precincts in Australia, Sport UNE offers a variety of sporting activities (Andrew, 2012). Moreover, the institution offers a range of new facilities and services that are hardly found in other institutions of learning. This marketing plan will seek ...
Read Text
Marketing Metrics Widely Used in Academic and Professional Papers
The paper “Marketing Metrics Widely Used in Academic and Professional Papers“ is a  cogent variant of an essay on marketing. Measuring the performance of the business is central to marketing. To accomplish this, there have been several marketing metrics that have been developed as marketing measuring and evaluation tools (Ambler, 2003). The increased use of marketing metrics is due to the expectation that the prosperity of the business is possible if there are a clear direction and ...
Read Text
International Marketing and Export Management
The paper "International Marketing and Export Management" is a great example of a Marketing Term Paper. This report is a continuation of the previous report which focused on the potential the Sport UNE has in reference to UNE life. The analysis focused on sports available, the existing gaps that can potentially increase revenue for the organization and the strategies that can be explored in order to realize this endeavor. This report moves slightly ahead and looks at providing a more detailed strategic ...
Read Text
Impact and Role in International Marketing
The paper "Impact and Role in International Marketing " is a wonderful example of a Marketing Assignment. International marketing is the process whereby an organization undertakes business activities in more than one country and promotes its products in those countries. This process involves the development of branches and franchising various business operations in a foreign country where the company has interests and a potential customer base. According to Terpstra, et al., (2012) Many business ...
Read Text
McDonald's Service Blueprint - the Function and Impact of Service Blueprints in the Delivery of Service and Customer Experience
The paper “McDonald’s Service Blueprint - the Function and Impact of Service Blueprints in the Delivery of Service and Customer Experience“ is a  comprehensive variant of a case study on marketing. The choice of the service organization was made after careful scrutiny of its service processes. In this case, the McDonald restaurant was selected due to the standard of its service processes. The restaurant has simple, convenient and efficient service processes that are likely ...
Read Text
Market Entry Report for Haier, a Chinese Company
The paper "Market Entry Report for Haier, a Chinese Company " is a good example of a marketing case study. This report focuses on the world’s 4th largest white goods manufacturing company “Haier” founded in 1984 with its headquarters situated in Qingdao, PRC and manufacturing home appliances in over 15000 varieties under 96 categories. The report highlights the goals, objectives and aims of the company along with past performance. The report then highlights the product performance, ...
Read Text
The Impact of Education on Social Equality and Economic Growth
The paper 'The Impact of Education on Social Equality and Economic Growth " is a perfect example of marketing coursework. The impact of education on social equality and economic growth has been felt by many people in different countries worldwide. This paper delves into the contribution education makes to economic growth and social equality. It looks at the relationship between education and social equity, education and social stability, the expenditure on education and economic growth, income distribution, ...
Read Text
Contact Us