The paper “ Change Management Problems in Eastman Kodak” is a breathtaking example of the case study on management. One thing that can be talked of in the 21st century in the world of business is how businesses can thrive and become excellent in their areas of specialization especially in the era of globalization where competition has become very stiff and every organization is doing anything at its disposal to ensure prosperity and long term sustainability. However, the success of any organization depends on how well it keeps with the pace of change in the operating environment (Whittington 2001).
It is from this point it can be said that management plays a very central role in designing and implementing different business strategies that could help the business move to the next level irrespective of the obstacles it faces. Those businesses that have failed to succeed, must have failed to embrace new changes like technological change, diversity management, and change in customer demands (Mintzberg 1990). It is from this view that this analysis is aimed at taking a critical evaluation of the situation at Kodak Inc.
to establish different problems that have faced the company and that require immediate attention by the management. The analysis will further try and determine some of the issues that have led to the development of these problems. The ultimate objective is to try and develop different recommendations in the form of interventions that can help improve the situation in the company amid stiff competition. Problems facing the companyMany problems are currently facing Kodak Inc. a company that has been in the filming and photography industry for over a century now.
Because of this, the company name has become a household name and is recognized globally for being the first company in the industry. This is because for over years, it has been very successful in different products that are user friendly and convenient to the customers before the discovery of the digital technology. However, with the change in the world of business that has been contributed by three main factors which include globalization, technological change and power control by the owners of the business (Wit, de & Meyer 2004).
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