Essays on Information Security Assignment

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Information SecurityAim of the Paper: The aim of the Paper is to get understand the strategy adopted by the rival company. To analyze whether the technical know how of the company is being applied in the rival firm or not. ObjectivesTo evaluate and analyze the current problems associated with the HOLD device in Smooth Electronics Incorporated. Executive SummarySmooth Electronics Incorporated is in a very competitive marketplace where I am employed in. Our organization has just designed a new electronic product that supersedes the CD and DVD – a HOLD or Holographic Drive.

Holography is imaging using a photographic plate to record the interference patterns between two portions of a laser beam. Our research and development team is currently testing this product. In the near future Smooth Electronics Inc. will embark upon a mass production programme of the HOLD product followed by a huge marketing campaign. Our Executive Director, Ms Dank, suspects that a rival firm, Exigent Pty Ltd, is also researching and developing a competitive new product in the same field. I have been requested to investigate the activities of Exigent and report my confidential findings back to Ms Dank.

She has instructed me to use any overt or covert means necessary to gather intelligence information on this competitor. It is to write a report to Ms Dank explaining the methods me could use to gather information about Exigent Pty Ltd. ReportDue to the nature of this study, in order to have the concept in making of holographic drive, a literature review was to complete first. Why did Smooth Electronics incorporate introduce holographic drive? The overall objective of Smooth Electronics Incorporated is to make good scientific advancement in the modern world.

They can increase profits by increasing customer retention rate, increasing the number of referrals, increase cross-sales and up-sales, enabling companies to use the customers to find more loyal and responsive customers. Control groups should be set up to measure success and show if the scheme has worked, work out lifetime value of customers and use this to evaluate the success of the strategy. Why concentrate on Exigent Pty Ltd? Our Executive Director, Ms Dank, suspects that a rival firm, Exigent Pty Ltd, is also researching and developing a competitive new product in the same field.

I have been requested to investigate the activities of Exigent and report my confidential findings back to Ms Dank. She has instructed me to use any overt or covert means necessary to gather intelligence information on this competitor. Our research and development team is currently testing this product. In the near future Smooth Electronics Inc. will embark upon a mass production programme of the HOLD product followed by a huge marketing campaign. How information can be gained? Information can be gainedany overt or covert means to find out the fact whether they are engaging in the same production of HOLD. Objectives of the researchThe objectives of the research are to: Discover whether Exigent Pty Ltd, is also researching and developing a competitive new product in the same field? investigate the activities of Exigent report the confidential findings back to Ms Dank Comparisons will be made between primary research findings and previous research results.

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