Essays on The Global Production Network - Apple Company Case Study

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The paper "The Global Production Network - Apple Company " is a perfect example of a business case study.   Baldwin and Lopez‐Gonzalez (2015, p. 50) claim that the global production network entails two important parts, which will be illustrated separately before they are merged to create a general meaning. First, there is a need to study deeply and comprehend the globalization part of it. The evolution of business activities in the world has brought up the urge for various enterprises to work closely as they share various ideas. They mainly indulge in such kind of coordination to increase their profit margins, as they build healthy organizational relationships.

Due to the increased rate of technological revolution, the world has become just a global village, courtesy of a fast and safe transportation system alongside communication (Seabrooke and Wigan, 2014, p. 21). In comprehensive terms, the global production network is a word that has been illustrated in quite different ways, contingent on the context in question. Various international organizations give the meaning of GPN with regard to the main goals and objectives of their enterprise. This paper, however, draws the understanding of GPN from deeper sources to aid in getting a clear comprehension of the subject.

Global Production Network is the transformation of business operations by acquiring unique techniques of meeting the consumer standards with the help of technology and ensuring that quality is spread out to all the corners of the international market. It does not just end at the distribution of the products internationally, but it takes care of the consumption of the product (Bergvall-Kå reborn and Howcroft, 2013, p. 19). Technology comes in when handling the methods by which quality is met and how the customers are communicated to.

Apple company is one of the international companies that is performing excellently well in meeting the standards and taste of their clients (Chan, Pun, and Selden 2013, p . 33). They do so by ensuring that they carry out some thorough research on the specifications of their long-term buyers. It has come up with very captivating iPhones, smartphones that have kept them at the top of the game as compared to other giant organizations like Sony and Samsung. From a statistical analysis of Apple Inc, it is possible to demonstrate the way successful companies employ the systematic use of GNP, to create and widen the size of their market.

Apple, being in existence in the market for quite a long time, it is an exclusive example, so that readers understand the way it reacts to the technological changes and the market pattern (Chan, Pun, and Selden, 2013, p. 17). Apple Inc is fond of outsourcing its products to countries such as Asia, where there are good marketing strategies.

To maintain the profit margin and to remain the best-selling software company, Apple uses many technical and unique methods to impress and acquire more consumers. They employ the most recent technologies to fit the taste and preferences of their potential consumers. There are a number of well-organized stages employed in the production process in Apple to ensure the production of the products and services are kept at high standards (Rioux, Ares, and Huang, 2015, p. 37). with its quality and skilled workers, the firm is capable of keeping its standards rising day-by-day.

This process is discussed under the topic of labor and human rights as manifested by Apple’ s annual report, which is then followed by an analysis of worker education and development. By the end of the reading, it is important that the production and labor type is understood, and hence, the reason Apple is able to consistently produce high-quality products. Apple Company, however, went under manacles of failure in the ’ 90s. It, however, changed its marketing and designing strategies, which made it emerge as one of the greatest and well-performing enterprises in the world, with a profit margin of $20 billion in 2012 (Rioux, Ares, and Huang, 2015, p.

48).

References

Baldwin, R. and Lopez‐Gonzalez, J., 2015. Supply‐chain Trade: A Portrait of Global Patterns and Several Testable Hypotheses. The World Economy, 38(11), pp.1682-1721.

Bergvall-Kåreborn, B. and Howcroft, D., 2013, December. The Apple business model: Crowdsourcing mobile applications. In Accounting Forum (Vol. 37, No. 4, pp. 280-289). Elsevier.

Chan, J., Pun, N. and Selden, M., 2013. The politics of global production: Apple, Foxconn and China's new working class. New Technology, Work and Employment, 28(2), pp.100-115.

Clelland, D., 2015. The Core of the Apple: Degrees of Monopoly and Dark Value in Global Commodity Chains. Journal of World-Systems Research, 20(1), pp.82-111.

Cooke, P., 2013. Global production networks and global innovation networks: Stability versus growth. European Planning Studies, 21(7), pp.1081-1094.

Liang, G., 2015. The “Fox–Apple” Partnership in the Global Value Chain: How Did Foreign Direct Investment and Contract Manufacturing Reshape the Landscape of the Electronics Industry? VALUE ADDED IN TRADE, p.141.

Mudambi, R. and Puck, J., 2016. A global value chain analysis of the ‘regional strategy’ perspective. Journal of Management Studies.

Nezu, R., 2016. Changes in the Value Chain of Manufacturing Industries: A Japanese Perspective. The Ashgate Research Companion to International Trade Policy, p.187.

Rioux, M., Ares, M. and Huang, P., 2015. Beyond NAFTA with Three Countries: The Impact of Global Value Chains on an Outdated Trade Agreement. Open Journal of Political Science, 5(04), p.264.

Seabrooke, L. and Wigan, D., 2014. Global wealth chains in the international political economy. Review of International Political Economy, 21(1), pp.257-263.

Soudien, C., Apple, M.W. and Slaughter, S., 2013. Global Education Inc.: new policy networks and the neo-liberal imaginary. British Journal of Sociology of Education, 34(3), pp.453-466.

Szapiro, M., 2016. Global Value Chains and National Systems of Innovation: policy implications for developing countries (Doctoral dissertation, Universidade Federal do Rio de Janeiro).

Yeung, H.W.C., 2014. Governing the market in a globalizing era: developmental states, global production networks and inter-firm dynamics in East Asia. Review of International Political Economy, 21(1), pp.70-101.

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