The paper "Analysis of Decision to Relocate Smart Drive Manufacturing Facility to the USA" is an outstanding example of a business assignment. The success of F& P Company in its international ventures can easily be traced on the innovativeness of the organisation’ s products. A thorough analysis shows that one of its innovative products is the smart drive auto washer. It is quite evident that the Company already has a growing market base in the United States of America. This makes the decision relocate the Smart Drive manufacturing facility to the USA a viable venture.
This is considering the fact that the Company already has a ready market for the product. The product will not be new in the market and the relocation will mean that the Company will be in a position to serve the US customers more efficiently. Furthermore, the cost of shipping the products will reduce and thus result in a higher profit margin for F& P. (Weinrauch, Mann, Robinson, and Pharr, 1991) F& P has alliances with whirlpool Corporation of the USA which is the world’ s largest appliance manufacturer. This is considering the fact that the two companies share in product technology and co-development, F& P will benefit from its counterpart hence lead to very highly innovative products for its clients.
It is, however, worth noting that this move may be a threat to Whirlpool and hence result in very stiff competition for F& P. This move will help F& P since it will not have exchange rate risks. This will also help F& P to effectively realise optimal location economies. This move will help F& P to save on higher costs of raw materials and labour currently being incurred in New Zealand.
The decision to relocate the Smart Drive manufacturing facility to the USA is the best since the Company will be able to ensure timely deliveries to its US customers. The decision to relocate to Smart Drive manufacturing facility to the USA is quite timely as the customer base for the F& P products continues to escalate. (Hill, 2005) Module 2 Q. 1 The key success factors for Bread Talk There are various factors that have contributed to the success of Bread Talk. One of the factors is the fact that Bread Talk is able to produce different types of bread for its customers.
This gives customers a wide variety of bread to choose from. The target market of Bread Talk is people who can easily afford the product. The store’ s settings also play a great role in its success. The store has a boutique-like feel, fluorescent light, see-through glass panels that give the impression of class and this attracts customers since it allows them to view every step of baking. This gives customers the confidence of cleanliness and quality of bread made in the Company.
The commitment to customer service, quality and innovation enhance the success of Bread Talk. The Company hires qualified foreign chefs with awards for their baking skills and this leads to quality products. (Cullen & Parboteeah, 2005) It is also very clear that the organisation constantly has performance reviews and training that help to maintain the quality of the products. There are very high creativity and innovation of products in Bread Talk that contributes to its success. Furthermore, the Company’ s brand has been strengthened by the awards that have been won.
The fact that the Company is involved in Franchising and not all other international business ventures has increased its customer base across the globe hence its success. It is also worth noting that the Company gets professional advice, carries out research and groundwork before taking any international venture. This has contributed to its success. This Company has clear policies on criteria for selecting partners for collaboration. It selects partners with passion, drive and dedication. This ensures its success. (Hodgkinson and Burke, 2009)