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Group Decision MakingIntroductionBrowns Insurance Services invested heavily in new technology two years ago at their call centre located in North East England. The technological advances were purposeful to help facilitate quality, call center service provision. The company structured a budget after a decision passed for technological advances by the company’s board. Even with the heavy budget that cost the company, there were still no fruits reaped from the technological advances. This is because the technological advances failed in the goals set since they were to support the activities of the entire call centre.

The Company was with no option other than to later budget and spend more in rectifying the developed problem initiated by a poor decision from the board members. The CEO, Mr. Sebastian Green, explained the situation as unbelievable after he entrusted a group of board members hoping they would make a sound decision. This paper details the report as a request by the CEO of the company to make rectifications on the mistakes the board did and plan for a better future and optimal organization planning. The report includes the strategies of appropriate learning of the organization on decision-making.

It also looks into how it implementations are possible in making principled decisions including limitations that are capable of bringing down a group decision-making process. It aims at making improvements to decision-making in an organization for the benefit of its operations. It is germane to the company and will be of immense applicability in the next-board meeting, where the board will be holding another mandate to make a delivery of another germane decision-making process and come up with better conclusions in issues that direct affect Browns Insurance Company.

The paper will cover literature review with details of the topic on decision-making processes, indicative of benefits involved in, group decision making and applying the same to reasons why group approaches fail. It also demonstrates how Brown’s company can make improvements in group-decision making enabling the company to attain the goal of success. In conclusion, the paper presents recommendations required in improving group decisions applicable in the case of Brown’s company. Literature ReviewDecision-making generally refers to an outcome of human mental processes or else known as cognitive processes.

The event of decision-making leads to the assortment of courses of action among many alternatives. Every decision-making process includes deriving a final choice after a well thought process (Weingarten 1992, 682-693). The overall goal of decision-making process is to come up with an opinion or an action literally from human choice. There is broad literature on the issue of human performance in the process of decision-making. Many perspectives look into the process detailing varying arguments. The cognitive perspective espouses that the process in decision-making should always regard continuity as well as involves integration in the human interaction with the immediate environment (Carl smith 1999, 203-210). \The psychological perspective espouses that there is a necessity of examining individual decisions within a set of needs and preferences that an individual holds and the actual values he seeks (Moreland 1992, 124-155).

The normative perspective makes descriptions of the decision-making process as an analysis of individual decision making concerned literally with the reality of rationality and choice that it leads to, finally (Hackman 2002, 68-87).

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