IntroductionThe concept of hospitality is also referred to as accommodation sharing. In the learning world, the main approach is the one founded on moneymaking and management, with most of the organizations having their focus on services while others on a retailing viewpoint. Research has identified the major schools of contemplation and pointed out six primary approaches: management, science, relationships, studies, pragmatism and systems (Reid & Bojanic, 2010). However, there are some key tensions, debates and contradictions about modern hospitality management educationalist and hospitality management as an area of study.
Poor comprehension of business hospitality is a major barrier to improvement in the industry’s customer fulfillment and growth. This report will explore on hospitality as an experience in a commercial setting (Reid & Bojanic, 2010). Hospitality as an ExperienceWhat is the sense of the term hospitality? Different people have given different description of Hospitality. Generally, hospitality is the act of compassion in giving a warm welcome and looking after the fundamental desires of strangers or guests, primarily in relation to drink, food as well as accommodation (Chopra, 2002). A modern enlightenment of Hospitality is the relationship route between a host and a guest.
When discussing matters in relation to the Hospitality Industry, it means all those firms or organisations that offer foodstuffs, drinks as well as accommodation to individuals who are far from home. On the other hand, this meaning of the hospitality Industry simply satisfies majority of the situations (Chopra, 2002). In most of the industries, customers are offered with run-of-the-mill goods and services. Out of this, they desire and regularly require innovative choices. To respond to this, most of the industries that are service oriented strive to bring in new features in the products and services that they are offering.
The advantages of service innovation are very many. The only challenge is that managers ought to decide on which are the best to implement (Chopra, 2002). In some instances, inventive service offering are important in maintaining an organizations present market share. Managers should execute those innovations that are wanted and needed by customers and at the same time economically valuable to the firm. Hospitality companies like hotels are a good example of a market that could profit from execution of service innovation.
From a customer’s observation, the market in the hospitality industry is continuously flooded by many like, regularly simply substitutable service offers (Chopra, 2002). This may cause complexities for managers of the hotels as they endeavor to distinguish a hotel from its competitors. A solution to this is by offering innovative as well as new features to the customers. Due to the changes in the information technology, the hospitality industry is fast changing and managers ought to make sure that they make adjustments as well as positive transformations to impress the customers and give them new experiences to stay in the dynamic environment (Chopra, 2002).
Finally yet importantly to give the customers their best experiences, managers must understand the wants of customers and make them a priority to add value to the present service offering.