Mobile Phone Essays Examples - Free Topics and Samples on Mobile Phone

Value Proposition: Mobile Phone Advertisement
The paper "Value Proposition: Mobile Phone Advertisement" is an outstanding example of marketing coursework. In the world of business, there has been affluence of collaborations between organizations in order to perk up their business images and improve customer confidence. This is true whenever two companies or institutions come together with a sole purpose of either benefiting the community or making again at the end and when the two companies make a come together to sponsor other community ...
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Mobile Phone Choices in Australia
The paper "Mobile Phone Choices in Australia" is a brilliant example of a term paper on marketing. Apparently, mobile phones have become an integral part of human life. Considering that mobile phone technologies have advanced to the extent of making the simple device perform like a PDA, it is only reasonable to conclude that possessing a cell phone is inevitable. The mobile phone has evolved from being the luxury it was, to be a necessity just like food and clothing (Backhaus et al 2011). The device, ...
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Mobile Phone Company in Africa
The paper "Mobile Phone Company in AfricaDue to globalization and technological advancement, the business environment is volatile, uncertain, and complex. It is very difficult to predict the future of this environment since the internal and external factors keep on changing (Stacey, 2011). In order to remain competitive, companies are looking for opportunities in foreign markets. Mobile companies have realized the opportunities available in Africa which led them to access the market (Aker and Mbiti, ...
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Demographic Factors Affecting Mobile Phone Industry
The paper "Demographic Factors Affecting Mobile Phone Industry" is an excellent example of an essay on marketing. The mobile phone industry is one of the most competitive and dynamic industries in the world today. However, several demographic factors affect the mobile phone industry. One of the demographic factors affecting the industry is age (Suttle 2014). Different phones appeal to different age groups. The income level is another factor since it determines the types of phones that individuals ...
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Telecommunications Services of Mobile Phone Companies
Telecommunications Services of Mobile Phone Companies Telecommunications services have taken a central position in the contemporary social and economic undertakings. Mobile phone companies have significantly increased, this realization being exacerbated by the continuous technological advancement and innovations in communication sectors. Mobile phones have significantly reduced cost of communication, and further enhanced communication effectiveness by minimized time wasted to pass information by ...
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Antecedent Factors in the Mobile Phone Industry
The paper "Antecedent Factors in the Mobile Phone Industry" is an excellent example of a research proposal on marketing. The mobile phone market has become increasingly competitive over the 25 years of its existence with about 1 billion units being sold a year (Woyke, 2008). The demand for mobile phones is not simply as a communication device but more as an entertainment and fashion product, having encompassed features like camera, multimedia messaging, internet access color screens and so on. Till ...
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Explaining the Growth of Mobile Phone Industry in the World
The paper "Explaining the Growth of Mobile Phone Industry in the World" is a wonderful example of a Marketing Research Paper. All Vertu mobile phones have a very appealing look and have multiple functionalities that are compatible with other devices. Producing a cheaper Vertu phone shall definitely attract a large market from the youths. In the majority of the parts of the world, many people are educated and are looking for means through which they can communicate and access different types of information ...
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Production and Consumption of Mobile Phone Products and Services
The paper "Production and Consumption of Mobile Phone Products and Services" is a good example of business coursework. The use of mobile phones has increased globally. Roughly, over 6.7 billion people across the globe use mobile phones (GSM, 2009). The figure is a rough estimate and is therefore bound to exponentially increase as people populate and thus the need to acquire more phones (GSM, 2009). The mobile phone producers keep on innovating new products causing a shift in customer demands; the ...
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Media Plan to Market a Mobile Phone
The paper "Media Plan to Market a Mobile Phone" is a good example of a marketing case study. Message creation and message dissemination are the two basic tasks of marketing communication. A media plan supports message dissemination where it helps to determine which media to use be it the newspaper, television programs, in-store displays, a flyer on Facebook, bus-stop posters, or banner ads on the web. In addition, it also informs you when and where to use media so as to reach your target or ...
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External Factors Affecting Consumer Purchase Decision of a Mobile Phone
The paper "External Factors Affecting Consumer Purchase Decision of a Mobile Phone" is an outstanding example of marketing coursework. Consumers make purchase decisions daily some of which are simple while others are complex, thus requiring more effort. Some decisions are routine requiring less effort while some are totally new. There are four types of purchase decisions: (a) minor new purchase is when an individual wants to buy something new that is not of most importance; (a) minor re-purchase ...
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Advertising Influence Customers - Specific Brand of Mobile Phone Handsets in London
The paper "Advertising Influence Customers - Specific Brand of Mobile Phone Handsets in London" is an outstanding example of a marketing research proposal. Advertising can be referred to as “the soul of marketing” in the highly competitive global market. The American Advertising Association defines advertising as any form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor. Therefore, advertising is an essential component and an integral ...
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Marketing Mix of Multimedia Mobile Phone - Caring Mobile
The paper "Marketing Mix of Multimedia Mobile Phone - Caring Mobile" is a perfect example of a marketing case study. Caring Mobile, Inc is private Mobile Phone Company headquartered in Sydney, Australia, is the principal producer, designer, and distributor of cell phones intended or anticipated for teens. The vital product of Caring Mobile, Inc is a multimedia cell phone with a full-colour screen, wallpaper, inbuilt camera, and customizable ring tones. This cell phone enables teens to send SMS, ...
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The Extent to Which Mobile Phone Networks Reflect Oligopolistic Market Structure
The paper “The Extent to Which Mobile Phone Networks Reflect Oligopolistic Market Structure” is a meaningful variant of the literature review on macro & microeconomics. An oligopoly market refers to a condition that exists when there are few sellers and as a result leading to greater influence in the price of a commodity and other market factors. The market structure exists in many nations. Various industries such as mobile phone networks normally have some aspects of an oligopolistic ...
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How a Modern Consumer Chooses a Mobile Phone in the Market of Manufacturers Who Are Ready to Offer Numerous Options
The paper “How a Modern Consumer Chooses a Mobile Phone in the Market of Manufacturers Who Are Ready to Offer Numerous Options" is an intriguing example of a research paper on marketing. Mobile devices and mobile phones have revolutionized how people fulfil their daily requirements (Mitomo, Otsuka, Nakaba, 2009). This new lifestyle that is always connected brings into consideration everything that an individual wants to accomplish, from shopping to business to entertainment (Sandor and Franses, ...
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Factors That Affect the Consumers Selection of a Mobile Phone Plan, the Use of Statistical Methods May Not Show the Real Values
The paper “Factors That Affect the Consumers Selection of a Mobile Phone Plan, the Use of Statistical Methods May Not Show the Real Values" is an informative example of a term paper on marketing. The use of mobile phones has become a necessity for the majority of people in the modern world. Most companies in the telecommunication industry compete on the cell phone type and service plan, there has been increased competition in the selling of mobile phone plans. The producers try to match each ...
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Applying of Aristotle's Four Causes in the Mobile Phone Production Industry
The paper “Applying of Aristotle’s Four Causes in the Mobile Phone Production Industry” is an affecting example of a case study on marketing. In his book, he evaluates the causes of an idea in four components namely the formal idea, the material, efficiency cause, and the final purpose for the event contemplated. The mobile telephone industry production is one of the most thriving, mass markets for fast-moving consumer goods. The efficient cause of the study is the manufacturing ...
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How Internal Factors of Consumers Affect the Purchase of a Mobile Phone
The paper "How Internal Factors of Consumers Affect the Purchase of a Mobile Phone" is a perfect example of a marketing case study. Consumers are faced daily with making purchase decisions, some of which are little while some are big. The aim of this paper is to explore internal factors affecting the purchase decision making of consumers. The paper will look at how internal factors of consumers such as information processing, motivation, learning and memory, personality and self-concept, involvement, ...
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The Mobile Handset Industry in Transition
The paper "The Mobile Handset Industry in Transition" is a great example of a Marketing Case Study. This report depicts a global business situation and opportunity analysis for Samsung Electronics in relation to the sale of its mobile phones. The findings of this report illustrate that the global mobile phone industry increasingly becomes competitive with the emergence of new technology. The emergence of new technology has caused consumers' needs and preferences in relation to mobile phones to significantly ...
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Global Marketing Plan for Samsung Mobile Phones
The paper "Global Marketing Plan for Samsung Mobile Phones " is a perfect example of a marketing case study. This report presents a marketing plan for a Samsung mobile phone with reference to the findings of a previously conducted situation analysis. From the situation analysis, it was established that the European and United States markets present significant opportunities that Samsung mobile can capitalise on to develop its brand equity, increase its sales and overall profitability. This report ...
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Use of Social Networking Sites for Marketing
The paper "Use of Social Networking Sites for Marketing" is a great example of marketing coursework. The contemporary world of business is changing at a rapid pace with a consequent demand for an equal pace in adopting new marketing practices. Organisations, in particular marketing managers, must strive hard to keep up with the rapid change through creating and implementing new and enhanced marketing strategies, as well as adopting new and proven marketing strategies. Failure to do so will eventually ...
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