Online Shopping Essays Examples - Free Topics and Samples on Online Shopping
The Impacts of E-commerce upon Traditional Stores
Researchers have assessed interest in the link between traditional stores and Online Shopping stores since the rise of the internet.... While some researchers contend that Online Shopping is convenient and augments sales, others believe that Online Shopping has detrimental effects on traditional stores.... The advancement in technology has led to the introduction of Online Shopping.... According to Milan, Bebber and Eberle (2015), Online Shopping involves the use of the internet for the distribution of products and services to prospective consumers.... ...Read Text
The factor influence on on-line purchase behaviour
when consumers voluntarily prefer using Online Shopping and when consumers have no other option but to choose Online Shopping.... The results of the study revealed that the satisfaction of online shoppers does not serve as a significant factor in keeping them to continue shopping through online medium; in fact, the “strategic retention programs” are expected to attract and retain customers who are shopping online (Chang and Chou 2011).
In a recent “International Conference on Management, Behavioral Sciences and Economics Issues”, Al-Mowalad and Putit presented a study conducted with the aim of developing an understanding as to the factors which affect Online Shopping behavior of Saudi consumers.... ...Read Text
Consumer Behaviour Online
According to the center for communication policy, Online Shopping is the third most popular Internet activity, immediately following email using and web browsing.... Online Shopping behavior can be defined as the process of purchasing products or services through the Internet.... Thus the Online Shopping attitude and consumer behavior are a psychological state.... In this online process shopping, the customer when feels a need arousing goes to the Internet and search for the relevant information.... ...Read Text
What Factors Encourage or Discourage Customers to Buy Products or Services Online
Yet, despite its advantages, it is notable that many consumers even in developed countries where electronic retailing has perpetuated the market environment, there are still some reservations that consumer has regarding Online Shopping....
The proposed research seeks to:
Find out the factors that encourage or discourage customers to adopt Online Shopping
Establish the impact of Online Shopping on customers
Identify ways through which online customer satisfaction can be measured
In order to attain the identified objectives, the research will specifically seek to answer the following three questions:
What factors persuade or dissuade consumers from taking up Online Shopping?... ...Read Text
Customers Acceptance of Virtual Fitting Technology
However, problems associated with Online Shopping for apparel, such as the inability of providing real shopping experiences for customers to shop online (Cho, 2007), are seen as a major obstacle for apparel e-tailers to move their businesses forward.... Perceived benefits of implementing VDT
The implementation of the VDT in an online apparel shopping site has claimed to benefit both the customers and e-tailers....
As online apparel sales continue to grow, e-tailers are looking for ways to improve services or website usability to ensure success in a highly competitive environment.... ...Read Text
Change Intervention at David Jones
To ease the transition to Online Shopping, David Jones, one of Australia's oldest supermarket stores, introduced 'click & pick' service as a change initiative in response to market changes.... Australians have grown more receptive to Online Shopping and click and pick service was directed towards boosting online sales from the then 3%.... A few years ago, e-commerce was only a preserve of a few but today it is a major shopping and distribution channel.... ...Read Text
Marketing Report for E-Trust
The research findings suggest that new products may not necessarily appeal to all persons, moreover online transactions are gaining popularity as a market destination, as well as for its appeal and allure to customers.... … The paper "Marketing Report for E-Trust" is a great example of a marketing research proposal.... ...Read Text
Factors That Influence Online Customer Buyer Behaviour
Online Shopping is a process where consumers buy goods and services directly from the seller in real-time.... Online Shopping is a process where consumers buy goods and services directly from the seller in real-time.... The process is also known as Business-to-consumer that is (B2C) Online Shopping.... The purchasing of goods between two business entities is referred to as Business-to-Business (B2B) Online Shopping....
The Online Shopping's effects widened its target group to the people in the middle-class level as at first it was mainly used by young men with university education and high-income level.... ...Read Text
Factors Influencing Consumers' Intention to Purchase Clothing Online
… The paper "Factors Influencing Consumers' Intention to Purchase Clothing online" is a perfect example of a Marketing Research Paper.... nbsp; The paper "Factors Influencing Consumers' Intention to Purchase Clothing online" is a perfect example of a Marketing Research Paper.... Many companies have since developed and improved their presence online because of the importance of internet presence in increasing the productivity of the company in terms of selling its products as well as its services (Sinha, 2012).... ...Read Text
Consumer Decision Process Concerning the Bookshop Retail Industry Online Business
The development of e-commerce has been expanding leading to more attention being required for Online Shopping behaviors.... The development of e-commerce has been expanding leading to more attention being required for Online Shopping behaviors....
Online Shopping behavior refers to the process used in shopping products or services online (Vellido, Lisboa & Meehan, 2000).... The consumer's psychological state in making their online purchases decisions is referred to as Online Shopping attitude.... ...Read Text
Target Market and Positioning of Click Frenzy
The main idea behind this initiative was to encourage Online Shopping among Australians who tend to prefer doing Online Shopping with foreign firms.... It was designed to replicate the 'Cyber Monday' initiative in the US that seeks to encourage a day of Online Shopping dominated by huge discounts and offers (Neville & Smithers, 2012).... Nonetheless, with proper organization and technical support, this year's event will be readily accepted by shoppers even those who might be cynical about Online Shopping attracted by the huge discounts.... ...Read Text
Management tools SWOT and PEST are used by managers to inform decisions regarding business strategies. Discuss the usefulness
Other strengths that Tesco managers enjoy include Tesco's application of innovative tools such as Online Shopping options that influence customer convenient shopping, engaging in local ventures (Brignall 2011)....
Tesco has many opportunities that can influence the business to grow such as investing in its Online Shopping facility for its customers can influence flexibility especially with the current busy lifestyles for families.... Further, Tesco has had to make changes to the products and services that they offer because their consumers have become more aware of health related issues, hence explaining their desire to eat healthy.
Many organisations, Tesco included attribute most of their success to innovative technology tools such as Online Shopping and point of sales that have made the customer experience to be more than satisfying and influencing customer loyalty at the same time (Suomi 2006, p.... ...Read Text
Marketing Plan: Final Paper
Keeping in view the budget and effectiveness of each promotion on the target audience, following schedule is designed for the launch of Online Shopping portal of Trader Joe's:
1 month Prior to launch
‘Coming soon' teasers on radio and local newspapers, letting people aware that something different and new is being launched at ‘Trader Joe's'.
Teaser banners & posters near store locations and within stores.
Teaser billboards (to be continued till the launch – after launch billboards would be different with different message).
3 weeks prior to launch
Launch details on ‘The Fearless Flyer'.
Place Kiosks near counters on each store containing information, catalogue, delivery terms and conditions and other details.
Keep flyers containing detailed catalog and other relevant information with retirement centers / pension offices / hospitals (likely places for elderly or infirmed – target audience A) and offices (working people / people who lead a busy lifestyle – target audience B)
Paper bags to have special promotional prints of the Online Shopping launch, website clearly written on it for the existing shoppers who would want to try the Online Shopping.
2 weeks prior to launch
Direct mail to retirement centers / pension offices / hospitals / offices containing discount coupons along with detailed catalogue.... ...Read Text
The State of E-Commerce in the UAE and Challenges Facing E-Commerce Start-Ups
Some of them include business-to-business buying and selling, online financial exchanges for trading or currency exchange purposes, online marketing, and Online Shopping web sites meant for retail sales direct to customers.... E-commerce entails buying or selling online.... Some of the technologies that are utilized in electronic commerce include online transaction processing, mobile commerce, internet marketing, electronic funds transfer, supply chain management, automated data collection systems, inventory management systems, and World Wide Web electronic data interchange among others.... ...Read Text
Internet Marketing and Automotive Industry
At the same time, predictions made in 2010, indicated that Online Shopping would realize the growth of about $18 billion by the year 2014 in the country (Spesti, 2011).... On average, it has been established that Online Shopping in the country is growing annually at about 12%.... For example, by the year 2010, online shoppers in the country spent between $10 and 12 billion to buy products and services over the internet (The Sydney Morning Herald, 2011, January 8).... ...Read Text
Impacts of Social Networking on Shopping Behaviors
Keywords: Online Shopping, Social networking Web sites, virtual, real, technology acceptance model.... … The paper "Impacts of Social Networking on shopping Behaviors" is a good example of a marketing capstone project.... nbsp;Aim: The main aim of this research paper is to assess how social networking impacts shopping behaviors.... The paper "Impacts of Social Networking on shopping Behaviors" is a good example of a marketing capstone project.... ...Read Text
Pricing and distribution in marketing decisions
Timex offers Online Shopping through its official website whereas Rolex watches are being offered by different online stores.... The customers of both Rolex and Timex are educated and internet users hence, the option of Online Shopping is beneficial for both the customers and the company.... Rolex, in this instance, needs to initiate Online Shopping option at its official website in order to help their customers get genuine Rolex watches through internet.... ...Read Text
… Have the social habits of overseas students changed to become move similar to the social habits of British students since their arrival in the UK?... NTRODUCTIONVisiting a new country that has totally new cultural beliefs, norms, values and practices Have the social habits of overseas students changed to become move similar to the social habits of British students since their arrival in the UK?... ...Read Text