Essays on Organization Analysis of Gusto Cafe and Starbucks Business Enterprises Case Study

Download full paperFile format: .doc, available for editing

The paper 'Organization Analysis of Gusto Cafe and Starbucks Business Enterprises" is a good example of a management case study. The common phenomenon that transcends in all business organizations is that they used resources in achieving performance. The basic kinds of resources that are used by organizations are human, financial, technological and informational (Griffin & Van Fleet 2014, p. 09). Gusto café and Starbucks employ different sets and number of employees depending on the expertise needed and the company services being offered. Gusto café is a small business having a branch at Clock Street while Starbucks is a multinational company having many branches across the world.

Starbucks is the ‘ best’ place to work as the organization involves its employees in decision making. In this way, employees feel part of the organization and their inputs and values are respected. The owner Howard Schulz bought the company and indicated that he wanted to form a company that value and respect people. However, Starbucks should improve its customer service by promptly obliging to customers requests on the shortest time possible. Gusto café can be a great place to have a cup of coffee due to its convenient location and exceptional customer service.

Employees are trained on how to make coffee the Gusto way. In addition, each employee has clear functions and responsibility. For example, the manager of the Clock Street café is responsible for personnel matters. However, the company should involve its employees more often in making its business decisions especially the big decisions such as expanding the business. Introduction In any organization whether small or big and regardless of the type of business it undertakes, the four management functions of planning, controlling, leading and organizing are crucial to the business success.

Planning is a function that deals with the selection of organizational goals and ways of attaining them whereas controlling involves monitoring of activities and making corrections (Daft 2014, p. 07). Organizing entails assigning of responsibility for purposes of accomplishing certain tasks in the business. On the other hand, leading is using influence in motivating employees. Gusto café and Starbucks management undertake all these functions in order to attain organizational goals and objectives. Gusto café is a small business that serves branded coffee- at least at the beginning but they now make food in its premises.

References

Armstrong, M 2007, A handbook of human resource management practice, 10th edn. Kogan Page, London.

Chaturvedi, P. D & Chaturvedi, M 2011, Business communication: Concepts, cases and applications. Pearson Education India, New Delhi.

Coleman, P.T 2009, ‘A tale of two theories: Implicit theories of power and power-sharing in organizations. In D. Tjosvold & B. Wisse (eds), Power and Interdependence in Organizations (pp. 133-149). Cambridge University Press, Cambridge.

Daft, R. L 2012, Organization theory & design, 11th edn. South-Western Cengage Learning, Mason (OH).

Daft, R. L 2014, Management, 11th edn. South-Western Cengage Learning, Australia.

Griffin, R. W & Van, F. D. D 2014, Management skills: Assessment and development. South-Western Cengage Learning, Mason, OH.

Harris, T. E & Nelson, M. D 2008, Applied organizational communication: Theory and practice in a global environment, 3rd edn. Taylor & Francis Group, New York.

Hatch, M.J 2012, Organizational Theory: Modern, Symbolic and Postmodern Perspectives. Oxford University Press, Oxford.

Littlejohn, S. W & Foss, K. A 2008, Theories of human communication, 9th edn. Thomson/Wadsworth, Belmont, CA.

Locker, K & Kienzler, D 2008, Business and Administrative Communication, 8th ed. McGraw-Hill, New York.

Lune, H 2010, Understanding organizations. Polity Press, Cambr idge, U.K.

Miller, K 2012, Organizational communication: Approaches and processes, 6th edn. Wadsworth Cengage Learning, Boston, MA.

Nelson, D. L., & Quick, J. C 2012, Organizational behavior: Foundations, realities, and challenges, 3rd edn. South-Western Cengage Learning, Mason, Ohio.

Palmer, A 2012, Introduction to marketing: Theory and practice. Oxford University Press, Oxford.

Pride, W. M & Ferrell, O. C 2010, Marketing, 15th edn. South-Western Cengage Learning, Mason, OH.

Proctor, T 2008, Strategic Marketing, 2nd edn. Routledge, London.

Qasim, S & Syed, N. A 2012, “Exploring Factors Affecting Employees' Job Satisfaction at Work”, Journal of Management and Social Sciences, vol. 8, no. 1, pp. 31-39.

Singh, J. K & Jain, M 2013, “A Study of Employees’ Job Satisfaction and its Impact on their Performance”, Journal of Indian Research, vol. 1, no. 4, pp. 105-111.

Thompson, A.A, Shah, A, & Hawk, T.F 2005, “Starbucks in 2004: Driving for Global Dominance.” In, A.A Thompson, A. Arthur & J. Gamble (eds), Crafting And Executing Strategy: The Quest For Competitive Advantage: Concepts and Cases, 14th edn. McGraw-Hill Higher Education, United States.

Valentine, S, Mathis, R. L & Jackson, J. H 2013, Human resource management, 14th edn. Australia, South-Western Cengage Learning.

Download full paperFile format: .doc, available for editing
Contact Us