All Papers

The Virgin Mobile Australia Company, Optus Company and Vodafone Company
The paper "The Virgin Mobile Australia Company, Optus Company and Vodafone Company" is a perfect example of a marketing case study. The Virgin Mobile Australia (VMA) Company was first established in October 2000 as a partnership with the Virgin Mobile UK and the Optus on a 50/50 business share agreement.…
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Group Functioning in Modern Organizations
The paper "Group Functioning in Modern Organizations" is a great example of management coursework. The proper functioning of organizations depends on the performance of the groups within those organizations. Collective group success or failure determines how the organization will perform. Groups in organizations function in various environments and in each of them there are challenges.…
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Role and Relevance of Organizational Goals and Key Performance Areas in Developing Management Systems for Stock and Delivery Section
The paper “Role and Relevance of Organizational Goals and Key Performance Areas in Developing Management Systems for Stock and Delivery Section” is a great version of the assignment on management. The roles and relevance of CoPro supermarket are to ensure that the customers are satisfied with the goods and services offered which is also the main objective of the business.…
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Workforce Planning for Singapore Airlines
The paper "Workforce Planning for Singapore Airlines " is a perfect example of a management case study. There is a need to invest in a good workforce that can facilitate the speed achievement of an organization’s goals. For a workforce to be efficient, there are some issues that would have to be resolved like the affordability of good working conditions, good remunerations, job security just to name a few (Heracleous, Wirtz & Pangarkar, 2006).…
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Burj Khalifa Project Management
The paper "Burj Khalifa Project Management" is an outstanding example of a management case study. Burj Khalifa is the tallest skyscraper in the world. This building, which was originally called the Burj Dubai, is located in Dubai, United Arab Emirates. Its construction took six years from 2004 to 2009 and was inaugurated on 4 January 2010 (Bianchi & Critchlow, 2010). This 828-metre tall, reinforced concrete tower structure has 280,000m2 of area.…
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Concept of Sweatshops and its Impact on Business and Society
The paper "Concept of Sweatshops and its Impact on Business and Society" is a great example of a business research paper. In many years, the history of the workplace has been characterized by several characteristics such as overcrowding, low pay and unsafe working environment where there is no job security. The concept of sweatshops has also been on existence for more than one and half a century when it was first identified.…
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Review of Tourism Websites
The paper "Review of Tourism Websites " is a great example of a marketing research paper. The research strives to examine, assess and review the websites of major tourism companies and stakeholders operating in Australia including http://www.tourism.australia.com/ for the whole of Australia as a country.…
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Nike and Adidas - Consumer and Behaviour Theory
The paper "Nike and Adidas - Consumer and Behaviour Theory" is an outstanding example of a marketing case study. This report will examine two companies, Nike Inc and Adidas AG with regards to their sports shoe brands namely Air Jordan and Adidas Sports Performance. The two companies use different consumer behaviour theory and concepts to market their brands.…
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Marketing Plan for Holden Cruze Hatchback

The paper "Marketing Plan for Holden Cruze Hatchback" is a good example of a marketing case study. Carmaker Holden is a fully-fledge automotive maker based in Port Melbourne Australia. The company started its Australian operations in 1951, meaning that it has been in operation for the last 60 years.

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Queenslanders - Human Resource Management
The paper 'Queenslanders - Human Resource Management" is a great example of human resources case study. Honorable Anna Bligh, the Premier and Minister for Reconstruction is of the opinion that Queenslanders should take advantage of the resources boom through finding out the available job opportunities arising from the boom.…
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Qantas Facing a Big Problem with the Employee Strike
The paper 'Qantas Facing a Big Problem with the Employee Strike" is a good example of a management case study. Qantas is the largest airline industry in Australia that provides services to both domestic and international locations. In Australia, Qantas is the oldest airline and second oldest in the world overall (Kamath, C &Tornquist 2004, pp. 12).…
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British Airways Discrimination Cases
The paper "British Airways Discrimination Cases" is a wonderful example of a case study on human resources. Eweida Nadia in September 2006 was suspended after the refusal of concealing a small crucifix. She claimed that it was her right to express her faith by displaying her crucifix. She was reinstated in the second month of 2007 after British Airlines had its uniform policy revised.…
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Marketing Plan in order to Increase the Sales of Apple iPhone
The paper "Marketing Plan in order to Increase the Sales of Apple iPhone" is a perfect example of a marketing case study. In 1976, Steve Wozniak and Steve Jobs established apple and there relationship strengthened after Wozniak created building boxes to make free phone calls for long-distance successfully and this was a huge invention at that time.…
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Adidas Footwear Products
The paper "Adidas Footwear Products" is an outstanding example of a marketing business plan. Adidas Company is one of the largest sports apparel manufacturers and supplier in Europe. The company is known for providing sports products such as sports footwear, clothing and equipment. The primary products of the Adidas brand are its footwear products.…
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Marketing Plan for Nokia N8 from Nokia Inc
The paper "Marketing Plan for Nokia N8 from Nokia Inc" is a perfect example of a marketing case study. Marketing communication is the process by which a firm’s information and its offerings are released to a certain segment of the market. Communication is essential in informing the buyer of the availability of an offering, its unique benefits and where and how to obtain and use the offering (Becker and Arnold, 2010).…
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Virgin Australia Airlines Strategic Marketing
The paper "Virgin Australia Airlines Strategic Marketing " is a perfect example of a Marketing Business Plan. Virgin Australia Airlines (formerly Virgin Blue airlines) is a low-cost carrier operating in Australia. Established in 2000, the airline has been successful in its marketing campaigns and has been able to acquire a significant market share in Australia.…
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Developing Training Programs in Team Building Using the Principles of Andragogy
The paper "Developing Training Programs in Team Building Using the Principles of Andragogy" is an outstanding example of management coursework. According to Marcia L. Corner, Pedagogy means “the art and Science of enlightening children and frequently used as a synonym for teaching.” (1997-2004, pp. 1-3)…
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Problem Facing Acme and Omega Companies
The paper "Problem Facing Acme and Omega Companies" is a good example of a business case study. From the case study, several issues can be identified. Such issues or main problems evident from the case study include organizational problems in the working process, management issues in the two firms (acme and Omega), corporate culture in the two firms studied and business issues that face the two firms.…
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Multidisciplinary Nature of Knowledge Management
The paper "Multidisciplinary Nature of Knowledge Management" is a perfect example of marketing coursework. Knowledge management can be defined as purposeful and orderly coordination of organization’s people, technology, processes, and organizational structure with a view of adding value through reuse and innovation.…
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Mystery Shopping, Marketing and Managerial Ethics
The paper "Mystery Shopping, Marketing and Managerial Ethics" is a great example of business coursework. Mystery shopping is defined as a tool used by watchdog organizations or applied by market research organizations to investigate or source for information regarding the quality of services delivered by employees in a particular organization (Van der Wiele, Hesselink and Van Iwaarden, 2005).…
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Introduction to Management
The paper "Introduction to Management" is a wonderful example of a literature review on management. Competitive advantage is of utmost importance for any organization that desires to be on top of others. In order to achieve an effective competitive advantage, an organization ought to ensure that it delivers quality services and products to its clients.…
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Organizations Culture and How Is It Formed
The paper "Organizations Culture and How Is It Formed" is a great example of management coursework. Culture fills all facets of any society. It is the basic fabric that joins people together. Culture orders taste in, clothes, music, and even political as well as idealistic views of a group of people. Not only do we share culture, but also it is stable and deep.…
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Logistics Management Activities of Online Retail Store
The paper "Logistics Management Activities of Online Retail Store" is an outstanding example of a management assignment. The emergence of information communications technology and electronic commerce has enabled organizations to be flexible ad responsive to the ever-changing market requirements.…
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Seven Elements Which Jointly Establish the Operation of an Organization
The paper "Seven Elements Which Jointly Establish the Operation of an Organization" is a great example of management coursework. A successful diagnostic model enables an organization to identify reliable data to assist customers to better understand the strengths, weaknesses as well as opportunities for improvements in an organization to later on communicative a targeted intervention and measurement strategy.…
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Value-Based Marketing for Bottom-Line Success
The paper "Value-Based Marketing for Bottom-Line Success" is a great example of a Marketing Business Plan. Honda is a company that operates in a very challenging and competitive industry. In analyzing the environment whereby the company operates we have to look into Honda’s micro and macro environments. …
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