Essays on Review of the Victoria Park Golf Complex Case Study

Download full paperFile format: .doc, available for editing

The paper "Review of the Victoria Park Golf Complex" is a good example of a business case study.   The purpose of this report is to offer a review of the Victoria Park Golf Complex. To do this, the report will firstly carry out a spatial analysis of the Victoria Park Golf Complex. An accessibility analysis will then be done, followed by a servicescape analysis of the same area. The design evaluation of the same place will finally be done. The report concludes with a set of recommendations on what would improve the place. A Spatial Analysis of Victoria Park Golf Complex The Victoria Park Golf Complex provides a sanctuary with a golf course and a bistro in the inner-city area of Brisbane, just a couple kilometers from the city of Brisbane.

It offers services ranging from those common in golf courses to providing hosting locations for events like weddings and other functions. It is located along 309 Herston Rd, Brisbane City, and has an online presence with the web address http: //www. victoriapark. com/au. The park is located just a little over 4km from the Brisbane central business district and Victoria Park suburb to the south-east – A 15-minute walk (see figure 1). Figure 1.

Direction from Victoria Park Suburbs to Victoria Park Complex Landscape Characteristics Figure 2 The Victoria Park Golf Complex is located around suburbia. In fact, the Victoria Park Golf Complex is said to be within the built environment within Victoria Park, hence the name Victoria Park Golf Complex. Further, it is located roughly 3.5kms from Brisbane River. While we can claim that it is located in an urban setting, complete with the touch of a semi-urban area, the Brisbane central business district nearby makes it feel completely like an urban area.

The residential density is also relatively high, considering that it is located around a residential area. The tertiary institutions around the area include St. Joseph’ s College, Royal College of Healthcare, Queensland University of Technology, and UQ School of Health. The Inner-City By-pass stretches to the Eastern side of the complex, right from the north-eastern direction, where the Royal Brisbane and Women’ s Hospital is located, going southwards (see Figure 2). Precinct The nearest Precinct to Victoria Park Golf Complex is The Tivoli Precinct located next to the Brisbane River.

The Tivoli sits on prime land next to The Museum that is located right across the Gregory Terrace, much as The Tivoli Precinct stands just off Gregory Terrace on Anderson Street. As a remarkable theatre with modern facilities, The Tivoli is estimated to be one of the most unique landmarks in the whole of Brisbane. Currently, it can hold slightly over 700 sitting theatre lovers, or 1500 sitting and standing ones (Brisbane Marketing Board, 2017). Right across Anderson Street from The Tivoli is located in a 3-start hotel called The Manor Hotel (See Figure 3 below). Destination Lifecycle and History Built-in 1931, The Victoria Park Golf Clubhouse, as it was initially known, grew over time to become one of the most renowned locations for holding events and functions, especially romantic events like weddings.

Adam Flaskas and Siobhan Bickle, together with others, petitioned the Brisbane City Council to redevelop and reconstruct the park into the new Victoria Park Golf Complex. This happened towards the close of the 20th Century. In their thinking, the place deserved to be developed into something more attractive to a bigger population, and right under their watch, they looked at the Victoria Park Golf Complex (Victoria Park, 2017).

References

Bitner, M. J. (1992). Servicescapes: The impact of physical surroundings on customers and employees. The Journal of Marketing, 57-71.

Brisbane Marketing Board. 2017. The Tivoli. Brisbane, Australia’s New World City. Retrieved from http://www.visitbrisbane.com.au/fortitude-valley/things-to-do/arts-and-entertainment/the-tivoli?sc_lang=en-au

Inspired Constructions. 2014. Victoria Park Golf Complex Redevelopment. Build Renovate Extend. Retrieved from http://www.inspiredconstructions.com.au/project/victoria-park-golf-complex-redevelopment/

Family Magazine, 2017. Visit Victoria Park Golf Complex in the Heart of Brisbane. Retrieved from https://www.familiesmagazine.com.au/victoria-park-brisbane-review/

Kandampully, J., & Suhartanto, D. (2000). Customer loyalty in the hotel industry: the role of customer satisfaction and image. International journal of contemporary hospitality management, 12(6), 346-351.

Story, M. F. (1998). Maximizing usability: the principles of universal design. Assistive technology, 10(1), 4-12.

Victoria Park. 2017. Victoria Park: About Us. Retrieved from https://www.victoriapark.com.au/our-story/

Victoria Park. 2017. Corporate Functions. Retrieved from https://www.victoriapark.com.au/?SID=3b1926af2ba041eecf1c491558cbcced

Download full paperFile format: .doc, available for editing
Contact Us