Product Essay Examples: Free Download | EssayIntl

Apple Watch - Product Line Extensions or New Product Development
The paper “Apple Watch - Product Line Extensions or New Product Development" is a dramatic example of a case study on marketing. Apple Watch is a type of smartwatch designed and manufactured by Apple Inc.  It is available in three models: Apple Watch Sport, Apple Watch, and Apple Watch Edition. All three models are either 38 millimeters or 42 millimeters thick. The 38-millimeter Watch Sport retails for $349 while the 42-millimeter version retails for $399 (Mayword, 2015). The 38-millimeter ...
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New Product Idea
We often see many new products being launched almost everyday. Some of the newer products become successful and bestsellers that drive company profits into higher levels. The other side of the coin is there are more new products launched that eventually flopped at the marketplace. The ultimate lifeblood of all modern business corporations today is innovation. Product innovation results not only from research but breakthrough ideas from creativity and imagination that powers a firm's sustained organic ...
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Dominant Product Companies - Sport Shoes
The paper "Dominant Product Companies - Sport Shoes" is a great example of a marketing case study. Shoes are specially designed footwear which is specifically worn to protect the feet when one is exercising or carrying out day to day activities. Shoe companies produce a variety of shoes to suit every person with respect to the activities they undertake. These varieties include safety shoes which are usually boots designed for specialists who work under conditions unfavorable for their feet for ...
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New Product Development and Innovation
The paper "New Product Development and Innovation" is a perfect example of a marketing research proposal. According to Radnor & Noke (2004), they argue that the existence of a positive relationship within a company’s ability to innovate and its continuous market prosperity buttresses the wide literature in new product development and innovation. Research into new product development and innovation is vibrant and varied, but it is also fragmented. Innovations re the results of the group’s ...
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Virgin Atlantic - Service Product Analysis
The paper 'Virgin Atlantic - Service Product Analysis" is a good example of a marketing case study. Virgin Atlantic is the second-largest carrier in Britain which was founded in 1984. It operates long haul services to quite a large number of destinations across the world and has been recognized by its innovative standards of service and has set the pace in air transport. This company employs more than 9000 people and is said to have served more than 53 million passengers. Many of Virgin’s Aircraft ...
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Concurrent Product and Supply Chain
1.1 Background……………………………………………………………………………………41.2 Aim………………………………………………………………………………………........51.3 ...
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Marketing for a concept product
Marketing Music has a big market regardless of age and every person having a favorite genre. In today’s market, every person is looking for a way to access his or her favorite music in the easiest way possible. Technology companies like Apple are becoming more and more innovative to appease their client base. The Internet has made it easy for everyone to access music online, which has led to many cases of piracy. This has led to tough legal laws against music application and software. Most of music ...
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Product and Process Lifecycle Management
The paper 'Product and Process Lifecycle Management " is an outstanding example of management coursework. The product lifecycle management is a managing process of the product lifecycle on concepts like service, manufacture, disposal and design. Therefore, this process includes people, processes, data, product information, business systems and enterprise extension (). In addition, the life cycle helps an organization deal; with any complex issues and other challenges that will arise. Moreover, ...
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The Wind Turbine Product Strategy
The paper 'The Wind Turbine Product Strategy" is a perfect example of a marketing case study. Renewable energy is the energy that is generated from naturally existing resources. This includes things like wind, sunlight, water and tides among others. Renewable energy is at the forefront of replacing conventional energy due to its environmentally friendly nature. It is the energy that is pollution-free and does not have many negative impacts on the environment and to another living organism. Renewable ...
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Differentiation in Product Marketing Strategy
  The paper "Differentiation in Product Marketing Strategy" is a great example of a Marketing Case Study. A strategic marketing plan shows how the company’s resources will be allocated and distributed to see to it that the company or organization has a competitive edge. In this case, UNE life should postulate its strategic plan in a way that explains fully its achievable goals and objectives within their speculative period (Sujana, 2015). In other words, its strategic marketing plan should ...
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SportUNE - Product Life Cycle
The paper "SportUNE - Product Life Cycle" is a good example of a marketing case study. SportUNE is a sporting facility of the University of New England. It is considered one of the best facilities of its kind. It offers a wide range of services and opens every single day of the week. Among the facilities offered by sportUNE include a gym; a 25metre heated, indoor pool; a number of indoor multi-purpose halls: basketball, badminton, netball, table tennis, and squash courts; tennis courts; a café; ...
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Duracell Mygrid Product Management
The paper "Duracell Mygrid Product Management" is an outstanding example of a marketing case study. The dynamism of the global Technological advancements over the last decade has changed not only the business league but also individual levels. We communicate more often for different purposes. As a result, recent human resolutions revolve around the communication devices that are used for one reason or another. As far as communication is concerned, the efficiency of these devices has proven to ...
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Etihad Airways Product Marketing Strategy
The paper 'Etihad Airways Product Marketing Strategy" is a good example of a marketing case study. Knowingly, a business strategy helps a firm to identify its customers as well as meet the varying needs of the clients. In view of this, the business strategy of the Etihad Airways comprises of several elements. Firstly, the strategy has clearly communicated its message of providing leading services in the airline industry. Occasionally, some corporations may fail to communicate their mission; hence, ...
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Mobile Product SLR-10 - Environmental and Competitor Analysis, Consumer Behavior, Segmentation, Targeting and Positioning, Product
The paper “Mobile Product SLR-10 – Environmental and Competitor Analysis, Consumer Behavior, Segmentation, Targeting and Positioning, Product Strategy” is a breathtaking variant of case study on marketing. The major markets for our mobile product SLR- 10 are Asia and Europe. This makes the population structure, composition, age, and nationality, race, religion, family size, peoples occupation, education level and gender of the population in these regions an important aspect ...
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Pick a product and describe its consumer product type and the associated market mix considerations
Running head: marketing Pick a product and describe its consumer product type and the associated market mix considerations. Product offerings are categorized into convenience, shopping, luxury and unsought products depending upon consumers’ preference, buying pattern, costs etc. For instance, consumer’s preference for television would involve careful planning, seeking alternative options, checking price and quality, information search etc. Hence, a television would be categorized as a shopping ...
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Product Proliferation and Market Size
The paper "Product Proliferation and Market Size" is a good example of marketing coursework. Product proliferation refers to the development or increase of the number of product offerings in the market by existing producers (Jones and Hill 2009). Producers achieve this by varying the different aspects of the product category such as its colour, size and usage. It is a market strategy that usually very common in oligopolistic markets where the number of competitors is relatively low (Lambertini 2008). ...
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Public Involved in the IKEA Product Recall
The paper 'Public Involved in the IKEA Product Recall" is a good example of a marketing case study. Product recall takes place when a product violates consumer product safety regulations. This is often carried out in order to limit the blame for corporate negligence and for protecting the business reputation. A product recall is a public concern because it concerns business reputation. While product recalls can ruin the company’s image if not properly managed, public relations seeks to ensure ...
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Product Modification Strategies Used by Food Companies
The paper "Product Modification Strategies Used by Food Companies " is a wonderful example of a Marketing Case Study. This report presents Burger Hut as the product for analysis. In light of this, the report presents a marketing strategy Burger Hut can do to reach its target market. Owing to the recent decline in market share, the launching of the products has to take consideration of decision making. Burger Hut resembles the burgers that we have used in one of our fast food outlets but comes with ...
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The Principles of Product Development Flow
The paper 'The Principles of Product Development Flow' is a wonderful example of a Marketing Essay. The elementary meaning of facility, it is the space where business functions take place. The design, on the other hand, it's the layout of the place itself. The design has a great impact on the work approach and the workflow information through the system and materials (Heragu, 2008). The product flow is also necessary in this case and it refers to a representation, steps, or order that a product undergoes ...
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Strategies for Marketing of a New Product
The paper "Strategies for Marketing of a New Product" is a good example of coursework on marketing. Marketing of a new product is always a challenge and a demanding task that requires every effort and strategy. The aim of this analysis is to demonstrate how a new product will be introduced into the market, the challenges and the marketing strategies that will be employed in order to ensure that the product is successful. The selected product The product is gravity lights uniquely ...
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