Essays on Galaxus Programme Development for Samsung Electronics Assignment

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The paper "Galaxus Programme Development for Samsung Electronics" is an amazing example of a Business assignment. Several changes have been occurring in the mobile and electronic industry with the needs of the customers constantly adjusting (Jordan, Greyling & Hillerson,   2011, 221). Therefore, mobile producing companies have to incorporate modern technologies to assist meet the specific needs of the customers.   Samsung Electronics faces competition mainly from Apple Inc, which in most cases has been at the forefront of integrating modern technological systems. In turn, Samsung also has to adjust to such a need to guarantee its competitive advantage edge (Wysocki,   2006, 127).

When Apple Inc developed an iCloud application to assist consumers store and download their favorite music, it registered a significant increment in sales with potential competitors like Samsung registering slow growth rates. The project aims at ensuring the development and installation of Galaxus in the latest Samsung phones spearheads the increment in sales. 1.        Derivation The Galaxus application allows efficient interaction for consumers through digital music. The application is also user-friendly. To ensure compliance and incorporation of the current needs of the customers, the project intends to integrate the artist and the consumers (Rittinghouse,   2004, 181).

In other words, it would create a platform for potential clients and their favorite artists. Galaxus will allow easy distribution and sharing of the musical content. The application can compete effectively with Apple’ s iCloud to assist the company to acquire a favorable competitive advantage using limited organizational resources. The project will also ensure that the program works with the latest Samsung Galaxy smartphones, and for efficiency and convenience purposes, the application would be pre-installed in the manufactured phones.  


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