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Reflective Blog Post on the Innovation of Amazon Dash Button - Case Study Example

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The paper "Reflective Blog Post on the Innovation of Amazon Dash Button" is a perfect example of a business case study. The posterity and competitiveness of any business in the market is anchored on innovation. The creation and design of a unique range of products are the most rewarding and exciting part of the growth that an enterprise can experience…
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Reflective Blog Post on the innovation of Amazon Dash Button

The posterity and competitiveness of any business in the market is anchored on innovation. Creation and design of a unique range of products are the most rewarding and exciting part of the growth that an enterprise can experience. Amazon Dash Button is a typical example of the cost and benefits that come with innovation that was launched in March 2015 (Amazon.com, 2016). Amazon is one of the known companies when it comes to innovation and is transforming the way in which customers shop. The company offers a variety of products online and applies its ingenuity in the delivery of its products to the doorsteps of the customers within the shortest time possible. Currently, the company employs drone technology as its new shipping technology.

Dash Button enables the customers to replenish their preferred product brands by simply clicking a Button as shown below.

The Buttons are used for assorted types of product brands such as Izzie Beverages, pet food, Huggies, Cottonelle, Tide, and Olay. Today Amazon is finding its way into the laundry, bathrooms, and kitchens in order to allow for simple and convenient access to products. In the contemporary market setting, the process of online shopping has been simplified with the evolution of Amazon Button. This means that the Amazon Button as a marketing strategy of online marketing is an amazing invention. The marketing dimension that dominates the consumption arena is one that minimizes the expenditure of the consumer as it endeavours to generate sales. People would wish to opt for marketing avenues that keep their expenditure to the minimum. Currently, Amazon Button ensures that the payment for the products is done using Debit or Credit cards and as will soon be able to approve cell phone as a means of making payment for the products purchased (Ostrower, 2015). The effectiveness of Amazon Button will continue to relieve customers from the process of using a credit card or the physical process of handling cash when undertaking a transaction by simply clicking a button.

Other than allowing for online payment of merchandize and doorstep delivery of products bought, Amazon Button has another potential benefit to the consumers. There is a possibility of purchasing the Prime membership for the Amazon loyal clientele. This is particularly applicable to the daily household products that consumers must purchase. Prime membership enables the consumers to expedite the process of delivery of the products ordered for to the doorstep of consumers upon pressing the Dash Buttons. The advantage that the consumers derive from such as arrangement is that they stand a chance of receiving a two-day free shipping for the products purchased. In the contemporary setting, the sale of the button is exclusive to the clients who have acquired prime membership. Another most important element about Amazon Dash Button is that it will guarantee the consumers convenience. This is because the buttons are phasing out a physical visitation of product stores for purchases as well as ordering for products via computers. Owing to the fact that life is hectic and fast-paced, consumers underscore the need to have a marketing approach that saves time and effort.

Reflective Blog post on the innovation of Smartlights (Philips hue lighting)

A number of questions hung in the mind of the reader of this blog post concerning the commercial utilization of Philips hue lighting gadget. For example, what are hue smart lights? How does it work? How do I get it? What benefits do I draw from it? This any many other questions are addressed in this blog post in order for the reader to have a pictorial view.

The lighting comes as a better substitute for the Santa magic that is loved by most children. The diagram below shows how the Philips hue can be used commercially for lighting during holidays like the Christmas fete. This device offers a wonderful experience and surprise to the children in the morning on the Christmas day. In business, the greatest weapon is to outshine the competitors in the same line of products. Over the years, Santa idea has dominated the market during the Christmas festivals and it is therefore, prudent to initiate and innovative product for the same market. Other than the fun that comes with it, Philips hue also acts as a source of lighting. The diagram below shows a Philips hue lighting device for Christmas period.

Philips hue has the capability of automating the lighting system of a house such as a business enterprise, save power drawn from the supply, and regulates the prevailing temperature of the room (Blog.smartthings.com, 2016). It can also be a good idea to use Philips hue to entertain young children and keep them from crying. The devise comes with a number of hypnotizing experiences and can be installed in shops to attract more customers to the premises.

Other than Christmas season, Philips Hue can also be put into other beautiful uses for major occasions and in busy places. This is because it can be used with a remote for the purposes of control and operation and this saves time and energy of the operator. There is also an option of changing the preferred colour to fit the room and the occasion. Other than for commercial uses, Philips Hue can also be used by integrating it with other home appliances for brighten the lighting experience at home. In addition, Philips Hue can be integrated together with a smart TV to create a fascinating experience. It can be connected with the API in order to provide a dim lighting system for a cinema hall. This allows for the creation of a home-experience while in a commercial cinema hall to make it look like a customized media experience. Together with a TV show or Netflix, the device can be connected using cables (Simmons, 2015). This ensures that the user does not have to suffer from the effects of transition of light. Additionally, Philips Hue can provide a wonderful experience when used to enhance the process of playing a Minecraft. The result is occasioned by dynamics that cannot be ordinarily achieved without introducing it. All these are commercial applications of the Philips Hue lights.

Reflective Blog post on the innovation of Hoverboards

Some questions linger in the mind of the reader concerning hoverboards. Are hoverboards the next scooter or skateboard? Just like any other innovation trend, will it come and go? Will hoverboards be pink-slipped as a fad like skateboards? These are the questions that the reader wishes to be addressed in conjunction with the operation of the device. Most people do not know about the hoverboards many things. Some people confuse the gadget with skating boards while others confuse it with the scooter. This background prompts this blog with the view of painting a graphical image of the hoverboard in the mind of the reader.

The invasive technologies pose an enormous impact on the established markets. The technology will replace carts and horses in the transport industry. There is increasing demand of hoverboards as a means of electronic transport. Segway Company realized a sale of over 25% of the hoverboards. This means that there is increased purchase of the device as it continues to make incredible inroads into the transport sector. The device is being used for transition between outdoors to indoors and emergencies during music festivals, sports events, and in universities.

It is also imperative to say that a hoverboard can greatly help in the transport industry just like scooters since they are powered and can, therefore, move faster than the normal skating boards. One of the potential markets that can be profitably served by the hoverboards is the colleges and other similar institutions of learning. The device can be used for movement from one end of the institution to another during the transition of lectures and when going to the library and hostels.

Hoverboards have servomotors that appear to be synchronized in a split second. The gadget can execute tidy pirouettes while moving. The risk that faces the device is that overcharging the lithium-ion battery may lead to rupturing of the battery that has been subjected to pressure. The risk is that such an occurrence may result in the heating of the thin insulating splitter that is put to separate the anode and cathode poles of the battery. Due to this, a scenario of short-circuiting is a potential challenge coupled with overheating and these can lead to the burning of the contents of the lithium-ion battery in a more vigorous manner under exposure to air (Engineeringethicsblog.blogspot.co.ke, 2016). It, therefore, advised that any human being should not occupy the room where the lithium-ion battery is charging.

To paint a graphical picture of the hoverboard, it is necessary to look at the mechanical buildup of the gadget, its mode of operation, and the major components that sum up the device. The device is designed in such a manner that it has two wheels and is capable of balancing itself. Furthermore, it is designed to resemble a scooter that is powered by lithium-ion batteries that can deliver up to 300 watts of power for its effective operation (Winston, 2016). I guess that creates a beautiful picture as you read this article.

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