The paper "Microsoft and UNHCRs Partnership – Pro Bono Publico" is a perfect example of a business case study. Core business expertise and competencies of Microsoft are used to enhance the technological capacity of UNHCR, drawing technological benefits nearer to the refugee community in addition to supporting UNHCR’ s awareness-raising, general mandate, and refugee advocacy (Alexander Betts, 2010, p. 36). A variety of demographic information is handled by this system including accounting the number of children, men, and women; people’ s age, people’ s origin, and protection and mortality rate. According to Patrick De Smedt, a former Microsoft chairman, the system records refugees’ medical status, food, and nutrition details and helps in getting the right help and materials available to give refugees the needed service. Kosovo, 1999 During this period, Kosovo had a crisis.
Worldwide, people watched the unfolding events where desperate Kosovo’ s flee their homes in the Serbs with a lot of belongings. During lunchtime, Microsoft employees watched the news together (Cahill, 2012, p. 56). At this time, a particular empathy feeling arose among them concerning the affected by conflict leading to a heartfelt desire to take action by reaching the distressed people.
It was a terrible humanitarian disaster. Through Jean-Philippe Courtois, Microsoft began considering its contribution to improving this situation by applying its expertise and particular skills rather than engaging in the typical philanthropy or regular charity which was widespread among foundations, institutions, and companies in the United States (Cahill, 2012). Corporate Social Responsibility (CRS) had not established. Before 1999, Microsoft had not turned into CRS or Corporate Citizenship. A group of Microsoft Community Affairs professionals presided over philanthropic activities and social investment. With this argent situation at hand, a small group of employees was constituted to handle community contributions and societal initiatives.
Employees from the team of business development, Community Affairs, and a colleague of Jean Philippe Courtois teamed up. This team accessed a number of action strategies in aid of Kosovo crisis victims by leveraging Microsoft’ s talents, expertise, and employee motivation (Cahill, 2012).
Alexander Betts, G. L. (2010). Refugees in International Relations. UK: Oxford University Press.
Cahill, K. M. (2012). More with Less:Disasters in an Era of Diminishing Resources. New York: Fordham Univ Press.
Nelson, J. (2002). Building Partnerships: Cooperation Between the United Nations System and the Private Sector. UK: United Nations Publications.