The paper 'Energy Drink Project Spenser' is a wonderful example of a Management Case Study. Formulated caffeinated beverages also known as energy drinks are non-alcoholic drinks that contain energy-boosting substances. Over the recent past, the Energy Drink Industry has realized steady growth globally. Essentially, the industry has grown for over sixty percent from the year 2012 up to date (Markey, p. 11). These drinks are manufactured globally by various organizations that sell in the global market. As such, most of the global economies depend on this drink. Energy drink products have boosted economies of various countries.
Specifically, the industry provides job opportunities for very many individuals. As a result, some of the workers have worked in the industry for a very long time serving at the same place. In this regard, various challenges have faced this industry in terms of quantity and quality of production. Some workers serving in this industry were employed long ago when the industry was not using various modern technologies in its production (Kent & Chelladurai, p. 39). Consequently, most of such workers face various problems in the course of duty since the industry has embraced modern manufacturing methods.
Additionally, some of the workers who have served in this industry for a long time are reluctant in the delivery of service. Laxity in the workplace reduces competition (Markey, p. 13). Following various challenges that affect the industry, I was appointed as a middle-level manager to help restructure various working sections in this industry. Apparently, the newly hired staff has modern and professional skills that will help create competition in the delivery of service in the industry. This staff comprises of women and other young gentlemen who can properly deliver.
I have a period of five months to implement various changes in the industry. Consequently, various challenges are likely to occur during this period. As such, this retrospect report seeks to explain various leadership skills based on proper communication strategies including maintaining a good relationship with various stakeholders in all sections that I will employ during this transition period. Leadership in an organization is a process in which a manager provides motivation and direction to the staff (Morriss, p.3).
In any organization, the leader acts as a pivotal director to help achieve the set goals of the industry. Apparently, various managers have to employ proper communication strategies that will help maintain a good relationship with various stakeholders in various sections. Public and private organizations have their leadership plans in place that help supervise and implement various changes in the industry (Morriss, p. 5). In this regard, I have been appointed as a middle-level manager for the energy drink industry to help implement various staffing changes. I will use various leadership strategies and proper communication skills such as timely communication to help implement the changes in the industry without harming either older working staff or any stakeholder.
The following are some of the strategies that I will use to create competition for quality products in this industry. Laissez-Faire Leadership Laissez-Faire leadership strategy is one strategy that requires the manager of an organization to avoid interrupting the worker's duties (Chaudhry & Javed, P. 19). Simply put, this kind of leadership holds that the leader is not supposed to question anything that a worker is using at their workstations.
Consequently, this kind of leadership can either portray the worst or best results depending on the types of workers an organization has. As such, I will use this leadership in energy drink industry since the new workers are well versed in professional ethics and required skills. They require less supervision and interference from the manager as it has been in the older days. I will replace the old workers with the new staff since this type of leadership method cannot realize maximum output from the former staff (Chaudhry & Javed, P.
21). I will communicate the changes earlier to the old staff that has been serving in the organization for a long time leading to its poor delivery. Timely communication in an organization is the best communication strategy that will avoid interrupting good relationships with stakeholders from various sections. The old stuff will be given preliminary responsibilities that do not involve much. The strategy will realize the required changes since the new staff is motivated, and competition will be stiff (Chaudhry & Javed, P. 23).
Evidently, the personality type of the new is unique as compared to the old staff. The staff will occupy various sections in the organization and significantly help in the implementation of this leadership strategy since they are aware of various leadership strategies.
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