The paper "The Factors That Motivate the Tourists to Visit a Site" is an outstanding example of a business research proposal. The researcher will use exploratory, explanatory, and descriptive research. Descriptive research will mainly describe the nature of the tourists visiting the site and what motivates them to visit the site. Exploratory research will be employed in examining the areas that have not been previously investigated to come up with new knowledge on tourist experiences (Heyvaert et al 2013). It will also be used to evaluate the experiences the tourists encounter when they visit attraction sites.
The proposed research design will offer direction towards creating a logical link between the data to be collected as well as the research problem. As stated by Gilbert (2008), exploratory research design can ensure greater credibility through the use of the concept of triangulation, which comprises approaching the research problem that utilizes different angles at the same time. The explanatory researcher will be used to explain the significance of motivation to the tourists. Core functions As MacDonald et al (2007) mention, the two core functions of research include applied and pure.
Pure research is mainly concerned with complex issues investigated to expand knowledge of the world, and in most cases to prove or reject an existing theory. Conversely, applied research applies the findings to recommend policies or strategies to improve the conditions of a phenomenon. Of the two core functions, applied research is relevant to the present study. Methodology A mixed-method of research is proposed for this particular study. The method combines both qualitative and quantitative research methodologies (Harris & Brown 2010). In the case of the qualitative research method, the research will tend to explore human behaviours.
This implies that it investigates what the tourists think as well as what they think. For instance, qualitative research will centre on how the attraction site motivates the tourists to visit the destination.
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