Essays on Strategic Analysis of Australia Post Case Study

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The paper "Strategic Analysis of Australia Post " is a perfect example of a business case study. Australia Post dominates the Postal services industry of Australia (ACCC 2013, pg. 12). The company has the lawful mandate and monopoly to deliver mail in bulk. Given the numerous opportunities and challenges ahead, the industry is shifting away from the usual business of mail delivery and is now venturing into other businesses. Contrary to the popular view, the volume of letters sent in Australia is rising. However, personal letters have dropped, because this only represents 5% of all mail.

In this industry, it is critical that companies accordingly develop transport, technological, and supply chain assets to attain the requirements of the sector. The drop in the mail industry has been caused by dropping mail numbers, organizations and individuals change from out-dated letter formats to electronic options (Allen & Powell 2012, pg. 11). It ought to be stressed that the delivery of parcels is a highly competitive sphere. Notwithstanding this difficult economic climate, the Australia Post still makes a net profit. Company profile Australia Post is a government-owned entity.

Its only shareholder is Australia’ s Commonwealth Government. The company runs a commercial business that provides affordable, accessible and reliable postal services to Australians. The company is self-funding and receives no taxpayer financing. Australia Post works in close collaboration with other global international postal entities via the Kahala Posts Group and the Global Postal Union to guarantee efficient and reliable delivery of mail internationally (AUSTRALIA POST 2013, pg. 56). The turning point of the company has been the 2013-2014 financial year. Over the half-year, the company recorded its first loss since being government-owned.

The cause of this was the substantive losses happening in the company’ s main enterprise. The mail business losses have resulted from dwindling volumes of mails numbers as organizations, as well as people, switch from outmoded mails to digital options.


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