Essays on Volkswagen Group - Current Environment, and Strategic Capability Case Study

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The paper “ Volkswagen Group - Current Environment, and Strategic Capability ” is an engrossing variant of the case study on management. Creating a great company is one thing, making a business that is known on the international platform is another. The Volkswagen Group has expanded from a public automobile company since its founding in the 1930s to a greater force in the worldwide car industry. It is currently headquartered in Wolfsburg city of Germany, and it harmonizes the production of not only the Volkswagen motorcars but also the manufacture of brands such as the Bugatti, Audi, Porsche, Man trucks, Ducati Motorcycles, Scandia trucks, Skoda Automobile Lamborghini, and Seat. Brief BackgroundCars were considered as luxury goods in the early 1930s, and this made few people capable of owning a car.

Volkswagen however, had a vision of manufacturing vehicles that were affordable to enable the citizens to own cars, but this was quite challenging. Nevertheless, there existed powerful forces within the company that promoted the company in its operation. For instance, the then known leader, Adolf Hitler supported the Volkswagen vision that was meant to allow the people of Germany to access cars just like the people of the United States of America.

At that time, Adolf selected Ferdinand Porsche to make the design of the car thus leading to the emergence of the prototype currently known as the Beetle and the much collaboration that rose between Volkswagen and Porche (Nolte and Wright Butcher, n.d. ). However, the production of commercial vehicles was halted due to the outbreak of World War II as the company focused on the manufacture of the military vehicles. The end of the World War II signified that Volkswagen would enter into a new era (Volkswagen conquers the world, 2012) as it became the largest employer that ensured the survivability of the local people of Germany.

In this regard, the British government took over the company’ s management through the trusteeship and allowed the Volkswagen Company to continue it's re of car production n as it needed additional means of transport.


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