The paper 'Surprise People in Public ' is a great example of a Business Case Study. Wynn surprises offer surprise appearances in public places to people on occasions such as birthdays. This could be during wedding proposals, Valentine's Day, mothers’ day, and many other occasions as explained below. It will be available for all those who want to offer surprise packages to their loved ones/this could include girlfriends being surprised by parents offering surprises to their children. The package of the product will differ as per the occasion as explained. Wedding proposals During wedding proposals, the Wynn surprises will work in collaboration with the person doing the proposal.
The team will offer services ranging from the performance of the songs which the clients request. The team will also offer flowers and chocolates on such occasions as requested by the client. In addition, the company will hire bands or guest artists who will perform in the fifteen minutes span in which the group will make their surprise appearance. At the request of the client, the team will also offer rings for the occasion. The company will also offer a video for the surprise function. Birthday parties The company will also make surprise appearances to birthday parties.
It will on these occasions offer entertainment services as requested by the clients who will include hiring the bands and the guest singers at the client’ s request. Flowers and other forms of gifts such as chocolates and packages will also be offered by the group at the request of the client. The company will also offer a video for the surprise function. Anniversary The company will offer such services as flowers and bouquets and will be accompanied by the guest singers and the bands at the request of the client.
Anniversary cards will also be offered by the group on such an occasion. The group will perform the memorable actions it will be requested by the client. Video services and photography will also be provided by the organization for public appearance. Love declarations The company will make surprise appearances with gifts ranging from flowers and chocolates to collections of love poems and sweet lyrics. It will also present love cards at the request of the client.
Furthermore, in case of need of a guest artist, the company will work in collaboration with the guest artist to add to the surprise appearance. The company will also offer a video for the surprise function. Valentine day The valentine's day package will depend on the request sent by the client. The company will offer gift packs from gift shops and these will include chocolates, cakes, and inevitably flowers. The team will make a surprise visit at the location of the client’ s request. The company will also offer a video for the surprise function. Mother’ s day On such occasions, the team will offer mum’ s favorite package at the request of the children and offer a performance of mum’ s favorite song or band as requested by the client.
The Company will also offer a video for the surprise function.
Ahlstedt, M., 2007. Implementation of an IT based Marketing information system in a High tech company. Hogskolan, Economics Department
Art, W., 2004. Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms. Chicago:Probus Publishing Co.
Barone, L. 2009. Webinar: State of small Businesses in the United States. Available at http://smallbiztrends.com/2009/05/state-of-small-businesses.html [Accessed 14th October 2010]
Charles, H., & Gareth, J., 2009. Strategic Management Theory: An Integrated Approach. USA: Cengage Learning.
Dennis, J., 2007.Lifestyle Market Segmentation. London: McGraw Hill.
Edward, G., 1999.Writing up a Business Plan. London: McGraw Hill Companies.
Horton, J.L., 2008. The Secret of service marketing. Available at http://www.online-pr.com/Holding/ServiceMarketingSecret.pdf [Accessed 14th October 2010]
Joyce, P., 2005.Creating Outlines for Small Business Plan. New York, University Press
PRLog. 2008 Survey Finds Major Trend of US Small Businesses Looking to Adopt Electronic Payments. Available at http://www.prlog.org/10074252-survey-finds-major-trend-of-us-small-businesses-looking-to-adopt-electronic-payments.html [Accessed 14th October 2010]
Richard, B., & Dwight, R., 2008.In defense of monopoly: how market power fosters creative production. United States of America: The University of Michigan Press.
Walter, L., Michael, V., &Craig. 2010. The Price Advantage USA: McKinsey and Company.
William, M., Robert, J., & Jack, R., 2009. Business. USA: Cengage learning.