Essays on Performance Management System Case Study

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The paper "Performance Management System" Is a wonderful example of a Management Case Study. Human resource management is important for the success of a company. To survive in today’ s competitive, dynamic, and complex business environment, companies need to build a strong workforce with employees with the right skills and competence. However, this is achievable through effective performance management. Google Inc is one of the companies with the most advanced human resources. This report has evaluated the performance management process of Google and analyzed the outcomes of the company’ s performance management process.

The analysis found that Google’ s performance management process consists of self-review, 360-degree feedback, and calibration performance management systems. These systems are not only in line with the best practice, but also helped the company have a broader view of its employees strengths and weaknesses, thus helping develop the right development programs for each employee and aligning them to the company’ s objectives. The report, however, recommends that Google should consider introducing management by objective (MBO) and psychological appraisal techniques alongside the performance management systems it already adopts for a greater outcome. 1.0 Introduction Human resources are a valuable assets for any company (Risher 2011, p.

274). In today’ s dynamic business environment, companies need to have productive employees who know what is expected of them to ensure competitiveness and success. This requires building a strong workforce consisting of highly skilled and competent staff with the ability to drive a firm into success. However, effective people management not only involves hiring skilled staff; rather a company must ensure that the performance of each member of the staff is periodically reviewed and evaluated to see if they are performing to the standards expected or not through performance management.

Panda and Reddy (2016, p. 1) define performance management as the process involving the employer and the employees working together to plan, monitor, and assess work goals and the overall contribution of an employee to an organization. Google Inc. is an employee of a company whose success is partly linked to the effective management of the performance of its staff. This report begins by providing the background of Google Inc. It will proceed to analyze and evaluate the performance management processes used by Google and assess how it helps the company achieve its objectives. 2.0 Google Company Overview Google Inc was popularly known simply as Google is an American multinational technology corporation founded in 1996 by Sergey Brin and Larry Page both of whom were Stanford University Ph. D.

students at the time. The company specializes in the provision of internet-related services and products, including search, online advertising, software, hardware, and cloud computing among others (Google 2017). The Mountain View, California-based company has expanded over the last two decades to become a global brand.

Today, Google ranks among the world’ s most valuable brands. The Google Search engine is the world’ s number one most used search engine (Schmidt et al. , 2015, p. 4). Google search engine handles more than 150 million searches every day. The success of Google is linked mainly to its commitment to the innovative culture that ensures that it keeps developing innovative products and services that meet the constantly changing needs of consumers in the market. In 2016, Google posted revenue totaling US$89.5 billion, the largest component of this revenue (67.39%) coming from advertising (Google 2017).

Google also operates a number of subsidiaries that include YouTube, AdMob, Nik Software, and ITA Software. According to the most recent annual report, Google has employees totaling 72,053 people, making it one of the largest employers in the technology industry.


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