The paper ''The Starbucks Cafe'' is a great example of Business annotated Bibliography. Andrejczak, M. (2012). Green Mountain shares gain on new Starbucks deal. Market Watch – Wall Street Journal. Retrieved January 15, 2013, from http: //articles. marketwatch. com/2012-03-21/industries/31218171_1_keurig-single-cup-starbucks-coffee The source discusses the deal made between Starbucks Café and Green Mountain. Starbucks Café entered into a partnership with Green Mountain. Following the announcement of the deal, the common stocks of Green Mountain increased in value by 6%. Starbucks will make coffee portion packs for Green Mountain’ s new single-cup Vue coffee brewer. This article written by Matt Andrejczak is a very credible source because the website where it was retrieved, Market Watch, is sponsored by the Wall Street Journal.
The Wall Street Journal is one of the leading business newspapers in the world. The source provided specific information about a partnership formed with a competitor in the industry. The information contained in this article can be used in the research paper to demonstrate the ability of the company to adapt to market changes and form partnerships with other companies that are mutually beneficial to both firms.
This information can be used to demonstrate the ability of Starbucks to invest money in other ventures outside its retail-ready to serve coffee operation. Cnn. com (2012). 93. Starbucks Coffee. CNN Money. Retrieved December 10, 2012, from http: //money. cnn. com/magazines/fortune/bestcompanies/2010/snapshots/93.html The website article describes the top 100 publicly traded companies in the world. The company targeted in the research, Starbucks Café , is ranked 93 in the world based on the CNN rankings. Starbucks employees are referred to as baristas and the firm employs over 150,000 people across its international network of stores. `The source is completely credible as CNN is recognized by the academic community as one of the major sources of global news.
CNN Money is an extension of CNN. The list of the top 100 companies referred to in the document is a list that is compiled by CNN Money each year to rank the top companies to work for in the United States.