Essays on Cancun Car Rental in Mexico Case Study

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The paper 'Cancun Car Rental in Mexico" is a good example of a tourism case study. This paper shall give a complete overview of why Cancun, Mexico is an ideal tourist destination. It shall cover all the push and pull factors as well as motivation which attracts tourists. International tourism becomes an essential economic activity in Mexico after world war11, due to a shift that was developed from the political economy to finding alternative approaches that are mostly empirical in nature, therefore tourism became a suitable alternative. Analysis History Tourism began to flourish in the 1940s.

A strong campaign to attract visitors was designed during the regaining of the administration of President Avila Com aeho (1940 to 19466) (Berger p19). President Miguel Aleman realized the significance of tourism, and thus introduced a policy that gave momentum to highway construction, air transport transportation and development of the country’ s hotel services. Alejandro Buelna was given the passion of head of the department to restructure the tourist department. The press radio chains as well as the motion picture industry to the United States were requested to send managers, publishers, and directors as visitors on behalf of the Mexican government. Ever since then the number of tourists started to double and recently it has reached sky high Geography Mexico is the fourth largest country in the Western Hemisphere, consisting of 756,066 square miles.

This would be slightly less than three times the size of Texas. In the north, Mexico’ s border meets the United States, and in the south it‘ s border meets with Belize and Guatemala, the Gulf of Mexico and the Caribbean on the east, and the Pacific Ocean on the west. Mexico can be divided into different physical regions, which consist of the Gulf Coast plains, Yucatan the Peninsula, the Southern Highlands, the Chiapas Highlands, and the Baja California Peninsula.

Mexico's peak point is Pico de Orizaba. This is a volcanic peak, it is approximately 18,406 feet above sea level. Mexico's lowest point is Lake Salada. This is twenty-six feet underneath the sea level. (See appendix for map) Religion During the colonial period, the Spanish imposed the Roman Catholic religion on the indigenous population.

Work cited

Berger Dina; The Development of Mexico's Tourism Industry: Pyramids by Day, Martinis by Night Palgrave MacMillan 2006 p 19

Daltabuit, M., & Pi-Sunyer. O ; Tourism Development in Quintana Roo, Mexico. Cultural Survival Quarterly, 14(1), 1990 9-13

Economy Statistics > Industries (most recent) by country (2010) retrieved from www.nationmaster.com/graph/eco_ind-economy-industries on 16th May 16, 2010

Ethnicity and Language (2010) retrieved from http://countrystudies.us/mexico/54.htm on 16th May 16, 2010

Marx F David; Mexico Children's Press 2000 p5

Murray Grant ; Constructing Paradise: The Impacts of Big Tourism in the Mexican Coastal Zone Coastal Management 35, 2007 pp339—355

Puerto Cancun shows great sales success (2008) retrieved from http://www.puertocancun.com/english/190608.html on 16th May 16, 2010

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