The paper 'Social and Economic Significance of Tourism in Britain" is a great example of a tourism case study. Despite the events of 11th September 2001 and the subsequent outbreak of the `war on terrorism', and economic slumps in several key European countries, the UK with 30.5 million arrivals, maintained her tourism market at comfortable levels. Next only to France, Spain and Italy in Europe. In Europe, London and Paris continue to be the outstanding tourist magnets, or urban `honeypots'. London has an array of traditional attractions - the British Museum, the Tower of London, Buckingham Palace, Madame Tussauds, to name some of them.
In the new millennium the British Airways London Eye, a giant Ferris-wheel attraction, and the Tate Modern art gallery have been added to the list. Generally, the River Thames through London has been opened up for tourism. No other city can match London or Paris for sheer visitor numbers nee visitors attraction. The tourist destination spots add not only glory to the city and the country, but tourism is now being widely recognised as an engine of significant social and economic growth.
Today, socially and economically, a good many of Britain’ s rural and urban communities brace on tourism. This realisation has also undone the traditional thinking of segregating domestic tourists from foreigners. In 2005, the British took 86.6 million domestic holidays in Britain, spending £ 14.5 billion. This expenditure, for example, ignited the chain reaction of demand, provision and investment, as much to benefit the local population, as to the visitor. This underlines the social and economical significance of the tourism industry. The London 2012 Olympic Games are estimated to give a boost of £ 3bn to the tourism industry.
Researchers believe that the country could outperform global tourism growth by one and a half times in the four years before and after the Olympic Games. Researcher and an independent tourism policy expert Kurt Janson opines: “ If tourism to the UK follows the trend of previous Olympic host destinations (Seoul 1988 and Athens 2004), there is the potential to generate £ 3 billion in additional inbound tourism expenditure and 75,000 new jobs over the next 10 years. ” According to the findings a market worth £ 14.2 billion today would rise to £ 24 billion in 2016 creating 75,000 more tourism jobs for the economy.
(Travelodge, Sep 2007) Visitor attraction: a case study of Stonehenge Located in the English county of Wiltshire, about 8 miles (13 km) north of Salisbury, Stonehenge (literally ‘ the hanging stones' ) is a prehistoric monument. Britannia describes Stonehenge as “ surely Britain's greatest national icon, symbolizing mystery, power and endurance” . (Britannia) So mysterious is the great and ancient stone circle of Stonehenge, one of the wonders of the world and a World Heritage Site; that till date it is speculated whether it was a temple made for the worship of ancient earth deities or an astronomical observatory for marking significant events on the prehistoric calendar, or it was a sacred site for the burial of high-ranking citizens from the societies of long ago.
Yet another stream believes it to be a prehistoric site for human sacrifice. Historic significance of the Stonehenge Whatever may have been the objective, certainly, it wasn't constructed for any casual purpose. It was built between 3000BC and 1500BC, in three clear phases.
It has been estimated that these three phases of the construction required more than thirty million hours of labour. The first stage was a circle of timbers surrounded by a ditch and bank. The ditch would have been dug by animal bones, deer antlers were used as pick-axes to loosen the underlying chalk. Radiocarbon dating of the animal bones remains excavated from the ditch suggests the age of the first henge to be over 50 centuries ago, i.e. about 3,100 BC.
Kurt Jonson- http://www.travelodge.co.uk/press/article.php?id=260
Britannia - http://www.britannia.com/history/h7.html
Atkinson, R J C, Stonehenge (Penguin Books, 1956)
Chippendale, C, Stonehenge Complete (Thames and Hudson, London, 2004
Wace (Egerton 3028)
Prophetiae Merlini ("The Prophecies of Merlin"), Historia Regum Britanniae
Also- John Jay Parry and Robert Caldwell. "Geoffrey of Monmouth" in Arthurian Literature in the Middle Ages, Roger S. Loomis (ed.). Clarendon Press: Oxford University. 1959.
Public Accounts Committee, Report to the House of Commons (April 1993).
Stonehenge The Master Plan, ( English Heritage), September 1998
Stonehenge World Heritage Site Management Plan, English Heritage, 2000
Tower of London
Adrian Tinniswood, "A History of British Architecture: Buildings of the Middle Ages" (p.2), 2001-01-01
Blunt, Wilfred (1975). The Ark in thellkkl Park: The Zoo in the Nineteenth Century. London: Hamish Hamilton, 15-16. ISBN 241-89331-3.