When you hear the word “marketing” the four Ps immediately come to mind, i.e., product, price, place, and promotion. Therefore, the definition of the term can simply be reduced to those activities of an organization that revolve around buying and selling a product or service. The American Marketing Association more specifically defines it as creating, communicating, delivering and exchanging offerings that have value for customers, partners and the society at large. Studying to be a marketer will see you cover tough courses such as customer relationships, brand management, market research, budgeting and metrics amongst others. Accessing quality marketing study material whenever you need it is a sure way of beating the deadlock and also gauging yourself relative to other students around the world at your level. We’ve adapted to the needs of students who need marketing essay topics, sample essays, worked examples or even writing help on their assignments.
Our digital marketing study material is quite popular with learners, for the simple reason that the dynamics of trade and commerce have heavily shifted from the traditional office fronts and physical stores to online commerce and social media. We’ll provide you with comprehensive resources on SEO, web analytics, content marketing, social media marketing, PPC, conversion rates and affiliate marketing among other study resources…
Marketing research is a number-driven process aimed at identifying marketing opportunities and problems. Collection and analysis of both primary and secondary data is necessary to identify key problem areas in the marketing chain through techniques of sampling, problem definition, analysis and interpretation of data and through other methods like case analysis. Our market research study material helps you achieve objectives such as:
Through our marketing research study material, you’ll also access sample essays, case studies and examples on:
We have also worked on a variety of other material within the wider scope of marketing, sales, and investments. Examples of what we provide include:
Stock market study material: Price stability, financial markets stability, investment management and qualitative indicators of gains, trade and exchange rates, aggregation of markets, trade, financial instruments, statistical proximity etc.
Capital market study material: You can think of capital markets as dealing with long-term stock, typically invested for a year or longer, or securities that are backed with equity. If you are doing an MBA, this will especially come in handy for you. We’ve covered such topics as mutual funds, REITs, accounting principles in CM evaluation, the efficiency of capital markets etc.
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