All Papers

Supply Chain Efficiency
The paper "Supply Chain Efficiency" is a great example of business coursework. Supply management chain revolves around the desire by the businesses to ensure that there is an efficient supply of products and services in the market. This is considered a possibility in situations where the procedures and the laws defining the operation of any business enterprises are defined in accordance with the prevailing conditions in the market.…
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The Marketing Plan of Coca Cola Company Ltd
The paper "The Marketing Plan of Coca Cola Company Ltd " is a great example of a marketing case study. This report has been drafted to highlight upon the marketing plan of Coca Cola Company Ltd which shall look to develop a new product to its existing product line of non-alcoholic beverages as the “Coke Buzz Tea” which shall be a completely new product.…
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E-commerce Marketing Strategies
The paper "E-commerce Marketing Strategies" is a great example of a marketing literature review. According to Evans & Knight (2014), E-commerce marketing strategies have played a big role for businesses in growing their business. This has been achieved by the use of e-commerce to increase customer base.…
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AGAC Arts Organization Marketing
The paper "AGAC Arts Organization Marketing" is a perfect example of a marketing case study. The arts industry is gradually developing. This is more so enhanced by growing globalization as well as the integration of increased cultures across the globe. In this regard, developed infrastructures have led to the emergence of new international and foreign cultures that were initially not thought to be in existence.…
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The Business Payoff of Cloud Services
The paper "The Business Payoff of Cloud Services " Is a wonderful example of a Business Case Study. This paper presents a summary and analysis of three theses. The first thesis presents a business plan for a new CRM software dubbed “Update Software as a Service. The product is developed collaboratively by Swiss IT Services AG and Update AG.…
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Marketing Mix Composition for Fernwood Fitness Centre in Australia
The paper "Marketing Mix Composition for Fernwood Fitness Centre in Australia" is a great example of a marketing case study. Part B of the marketing plan aims to recommend an appropriate marketing mix for Fernwood Fitness Centre in relation to the current market situation in the Australian fitness industry.…
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Ryanair Dynamic Capabilities
The paper "Ryanair Dynamic Capabilities" is a great example of a business case study. Ryanair is a fast-growing company with remarkable success and growth. To understand its environment, there is a need to investigate the macro-environment using PESTLE analytic tool to find out environmental events and trends that potentially affect its growth strategy.…
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Is Establishing Team Work Difficult in Organizations
The paper "Is Establishing Team Work Difficult in Organizations" is a great example of management coursework. This essay presents a discussion about organisational work teams. It gives insight about tools used to analyse how teams operate in many contexts. Normal work teams can be costumed to yield to the diverse outcome as desired by the organisation.…
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Indian Local Farmers and ITC - Creating a Transformative Agri-Business Model
The paper "Indian Local Farmers and ITC - Creating a Transformative Agri-Business Model " is a good example of a marketing case study.…
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Capital Budgeting for Trinity Hospital
The paper "Capital Budgeting for Trinity Hospital" is a perfect example of a case study on finance and accounting. This particular SLP deals with the capital budgeting for Trinity Hospital’s project which is based upon the establishment of the new cancer research wing. This project is estimated to incur a cost of around $1 million and it will be completed in a period of years.…
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Marketing Situation and Launch of New Products in the Australian Digital and Streaming Industry
The paper “Marketing Situation and Launch of New Products in the Australian Digital and Streaming Industry” is an engrossing example of a case study on marketing. The Australian online streaming industry is under exponential growth. There have emerged new entertainment companies in the wake of the year 2015. These companies are Presto, Stan, and Netflix.…
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How Starbucks Manage Their Service Provision
The paper "How Starbucks Manage Their Service Provision " is a great example of a marketing case study. The Starbucks Coffee, Tea and Spice Company was founded in 1971 by jerry Baldwin, Gordon Bowker and Zev Siegel. The company aimed at educating and informing consumers about fine coffee (Stanley, 2002). The company was taken over by Howard Schultz in 1987 and from then its expansion kicked off.…
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Department of Education, Training and Employment of Queensland Government
The paper "Department of Education, Training and Employment of Queensland Government" is an outstanding example of a business case study. A strategic human resource plan shows the understanding and support of an organisation by the human resource function and helps an organisation achieve its goals.…
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Entrepreneurship - Kick Start
The paper "Entrepreneurship - Kick Start " is a perfect example of a business case study. The real issues of an entrepreneur in starting a new venture will be to study the available opportunity in order to have an idea of the type of business. The start up tasks will be classified into the total group tasks, management, marketing and financial tasks.…
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Strategic Marketing Plan for Qantas Airlines
The paper "Strategic Marketing Plan for Qantas Airlines" is a good example of a marketing case study. This report has been drafted in a comprehensive manner to prepare on the practical service marketing plan of “Qantas Airlines”, which has grown to be Australia’s largest domestic and international airline companies.…
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Importance of Pay in Employee Motivation
The paper "Importance of Pay in Employee Motivation" is a good example of management coursework. According to Rynes et al (2004) human resources practitioners tend to take the simple answer given by the employee and disregard the behavioral signals that actually send a different message from what the employee is claiming.…
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Marketing Management of Destiny Electronics Supply
The paper "Marketing Management of Destiny Electronics Supply" is a good example of a marketing case study. Marketing in a broader sense is an organizational role and set of processes for creating, delivering and communicating value to clients and relationship management with customers that are of great value to the organization or business.…
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Marketing Program for La Trobe Universitys Newly Launched Online Master of Management
The paper "Marketing Program for La Trobe University’s Newly Launched Online Master of Management" is a great example of a marketing case study. This article conducts an analysis of a marketing program for the newly launched Master of Management online consumer product at the La TrobeUniversity as well as the effectiveness of its launch and commercialization.…
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Managing Business Activities to Achieve Results
The paper "Managing Business Activities to Achieve Results" is a wonderful example of a Management Case Study. The paper "Managing Business Activities to Achieve Results" is a great example of an Any business setup that has underlying reasons for carrying out its operations. It crafts its business mission and vision in helping it achieve organizational objectives and goals.…
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Fraud and Failures in Corporate Governance - Parmalat
The paper "Fraud and Failures in Corporate Governance - Parmalat" is an outstanding example of a business case study. Strategic communication may not be considered as the fundamental basis on which organizations may succeed. Instead, there is a need for the consideration of the diversity of perspective and tolerance of dissent as these are the impetus of making critical decisions for a civil society.…
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Assessment of the Basic Model of Consumer Influences in the Case of Apple Inc
The paper “Assessment of the Basic Model of Consumer Influences in the Case of Apple Inc” is an apposite example of case study on marketing. Advertising plays a critical role in influencing the purchasing behaviour of consumers. The growth of the technology industry has increased the need for effective advertising.  …
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Website Audit - Myer and David Jones
The paper "Website Audit - Myer and David Jones" is a great example of a marketing case study. Myer was founded in 1900 in Bendigo, Victoria in Australia but now headquartered in Melbourne. Some of the key people in Myer are Paul McClintock (chairman) and Sidney Myer (founder) and Bernie Brooks the CEO.…
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Black Berry - Strategic Marketing Plan
The paper "BlackBerry - Strategic Marketing Plan" is a good example of a marketing case study. Research in Motion (RIM) ventured into the communication industry in 1984. The company was founded by Mike Laziridis and its entry into the market was marked by the two-way paging technology. The company started the two-way paging devices to act as a substitute to Motorola’s Sky Tel.…
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Strategic Marketing Objectives & Target Market - IKEA
The paper "Strategic Marketing Objectives & Target Market - IKEA" is a perfect example of a marketing case study. This section will look forward to providing the different strategic marketing objectives, marketing strategies that IKEA can look forward to so that they can perform better in the market.…
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Personal Perspective on Marketing
The paper "Personal Perspective on Marketing" is a perfect example of marketing coursework. My understanding of marketing is informing the customers of the presence of products and services, engaging the customers on the benefits of the products and services, and availability of the products and services in terms of costs and locations.…
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