Masters Examples

Marketing of Reserve Bank of Australia
The paper "Marketing of Reserve Bank of Australia" is a perfect example of a finance and accounting case study. The RBA is independent of the federal government in that it makes decisions regarding interest rates independently of the country’s political process. This means it does not get instructions from the government of the day on the interest rates.…
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Marketing of Wonder Lotion by Medico
The paper "Marketing of Wonder Lotion by Medico" is a worthy example of a case study on marketing. Target Market -  According to Procter (2000) selecting a suitable market is something really important for the success of a product. Medico's name is often considered too respectable and has a "medicinal" image given the long history of the company.…
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Marketing on Facebook and Other Social Networking Sites
The paper “Marketing on Facebook and Other Social Networking Sites" is a breathtaking example of a case study on marketing. Facebook is undoubtedly among the most popular social networking sites (SNSs) today. Every hour, thousands of young people ready to interact, exchange information and learn new things are logged onto the social network.…
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Marketing Pan for Green Pizza Restaurant in Riyadh, Saudi Arabia
The paper "Marketing Pan for Green Pizza Restaurant in Riyadh, Saudi Arabia" is a great example of a marketing case study. Green Pizza restaurant which specializes in pizza looks to ensure that they satisfy the customer through value in their offerings. (Kerin, 2005) To ensure this Green Pizza restaurant has ensured that the marketing strategy is developed in a manner which focuses on the customer.…
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Marketing paper
Task: Direct-to-Consumer Advertising Advertisement refers to the practice where manufacturers create awareness concerning their products and services to potential consumers, in an attempt to educate them of their new products and services. This is…
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Marketing Part Of Strategic Enterprise
The paper "Marketing Part Of Strategic Enterprise" is a perfect example of a Marketing Research Paper. The second-hand car selling a business in Ballarat, Australia is quite unique in the market since it provides quality second-hand cars that are well maintained, accident-free and with mileage that ranges from 6,000-12,000 for a period of 2-3 years that the car has been operational. …
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Marketing Pepsi Max in Australia
The paper “Marketing Pepsi Max in Australia“ is a  potent variant of a case study on marketing. Pepsi Max is a zero-calorie carbonated drink that is sugar-free as well as carbohydrate-free. It has ginseng-infused cola that is sweetened by aspartame and marketed by PepsiCo. However, the beverage has nearly twice as much of the caffeine content compared to other Pepsi’s cola beverages.…
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Marketing Plan
Executive summaryThis is a marketing plan for Dell Inspiron M101z. Dell was the fourth largest market shareholder of portable computers if iPad is included in the first quarter of 2011 (Dell, 2012). This marketing plan aims at increasing awareness…
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Marketing Plan, Action Program, Monitoring, Evaluation and Control for Harvey Norman Holdings Company Limited
The paper “Marketing Plan, Action Program, Monitoring, Evaluation and Control for Наrvеy Norman Holdings Company Limited" is an impressive example of a case study on market. Harvey Norman Holdings Limited was started in 1982 by the two Australians Gerry Harvey and Ian Norman. In the year 1987, the company went public and is currently listed on the Stock Exchange in Australia.…
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Marketing Plan and Environmental Analysis: Greater Union Cinemas
The paper "Marketing Plan and Environmental Analysis: Greater Union Cinemas" is a great example of a case study on marketing. Marketing is ‘the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others’, (Kotler, et al., 23).…
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Marketing Plan and Internal and External Environment of Qantas Airline Company
The paper "Marketing Plan and Internal and External Environment of Qantas Airline Company" is a perfect example of a marketing case study. With the increase of airline companies in the market, competition has increased stiffly prompting business managers are trying to rethink strategies to take market advancement.…
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Marketing Plan: Bank of Cancer Research
The paper "Marketing Plan: Bank of Cancer Research" is a good example of a marketing case study. The Bank of Cancer Research is a financial bank that operates as a social enterprise, which makes profits for purposes of funding pieces of research in cancer. Consumers are provided with a choice regarding who should receive the profits generated from their banking.…
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Marketing Plan: Final Paper
Trader Joe’s Online Grocery Shopping Initial Sales Promotion Schedule INITIAL SALES PROMOTION SCHEDULE According to Philip Kotler (2003) Sales Promotion is one of the key ingredients of marketing campaigns that consist of a diverse collection of…
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Marketing Plan for a Cosmetics and Beauty Brand
The paper "Marketing Plan for a Cosmetics and Beauty Brand" is a perfect example of a marketing case study. The cosmetic industry in Australia is very competitive, though highly profitable to the market players. The paper looks at Neon Cosmetics in Australia and its intention to advance its presence in the cosmetic market through the provision of facial treatment with massage to its interested customers.…
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Marketing Plan for Aire Valley Breweries Plc
The paper "Marketing Plan for Aire Valley Breweries Plc" is a brilliant example of coursework on marketing. It is evidently clear from the discussion that marketing plans seek to guide the organization’s marketing team on the achievement of their departmental objectives that are derived from the overall corporate strategy.…
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Marketing Plan for Apples iPhone
The paper "Marketing Plan for Apple’s iPhone" is a perfect example of a case study on marketing. Technology is really growing very fast globally hence causing mobile phones to be a necessity in both developed and developing nations. It is estimated that in the next few years, more than half of the world population will have ownership of mobile phones.…
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Marketing Plan for Butchers@Home
The paper "Marketing Plan for Butchers@Home" is a worthy example of a case study on marketing. Butchers@Home is a relatively new division of Mauro Bros Butchers, a Melbourne based company that specializes in the sale of meat and several other products. The company has been in operation for over thirty years and has served various households and institutions like restaurants and nursing homes.…
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Marketing Plan for Fernwood Fitness Centre
The paper "Marketing Plan for Fernwood Fitness Centre" is a perfect example of a marketing case study. This marketing plan aims to asses the current market situation in the Australian fitness industry in relation to Fernwood Fitness Centre positioning in the market. The Australian fitness industry is highly fragmented with very many players offering less differentiated products.…
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Marketing Plan for IKEA Company
The paper "Marketing Plan for IKEA Company" is a perfect example of a marketing case study. Globalization, sustainability, and technological innovation are some of the biggest drivers of business in any market. In this respect, companies should maintain the agility to gain competitive advantage. Competitive marketing strategies are robust when a company’s strength is positioned against the competitor’s weakness.…
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Marketing Plan for iPad
The paper "Marketing Plan for iPad" is a brilliant example of a case study on marketing. Apple Inc. is one of the renowned global companies in the information and technology industry. The company is known for its innovative products a fact that has made it it's brand name strong in the market. In addition, Apple’s products are often considered simple and easy to use.…
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Marketing Plan for iPad in the Australian Market
The paper "Marketing Plan for iPad in the Australian Market" is a perfect example of a case study on marketing. Advancement in technology and globalization in the modern market and business environments have enhanced access to information and have influenced the rampant establishment of firms that offer similar products and services enhancing competition.…
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Marketing Plan for Jetstar
The paper "Marketing Plan for Jetstar" is a perfect example of a marketing case study. Jetstar is an Australian low-cost airline which has its headquarters in Melbourne Australia. The airline was started by Qantas airlines with the aim of countering the rising competition in the low-cost airline sector. Jetstar provides their services to Australia, New Zealand and Asia.…
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Marketing Plan for Kimpesiki Hotel in Dubai
The paper "Marketing Plan for Kimpesiki Hotel in Dubai " is a good example of a marketing case study. Kempinski Hotel Mall of the Emirates is the global third biggest indoor ski resort with one of the globe’s longest indoor ski slopes and the largest covered snow park. Also connected to the largest shopping mall outside North America, this truly exclusive five-star luxury hotel is set to be a destination in itself.…
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Marketing Plan for Led Firefly Lamp
The paper "Marketing Plan for Led Firefly Lamp" is an amazing example of a case study on marketing. Rapid developments that are emerging in the solar cells, the lighting that is being supplied through LEDs is creating a lot of cost reduction in many of the developed countries. A country running on LED will tend to save a lot of power consumption.…
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Marketing Plan for Non-Profit Organization SecondBite
The paper "Marketing Plan for Non-Profit Organization SecondBite" is a perfect example of a marketing case study. SecondBite is a non-profit non-governmental organization that identifies sources of surplus food and produce, which may otherwise have gone to waste, and facilitates its timely and safe distribution to people agencies in need.…
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