The following paper entitled 'Product Managers of Socially Harmful Products' is a perfect example of a marketing term paper. Marketing any product or service carries with it strong ethical responsibilities. Most marketing decisions have ethical ramifications on whether business executives realize it or not. In a Gallup Poll study (1983) “ which judged the ethical standards of various occupations, salespeople and advertising practitioners were ranked at the bottom of ethical standard scale” . Religion is a general belief in supreme beings; faith in God or gods. It is a system of belief that is commonly practiced through obedience, faith, worship, and prayer.
People mostly practice religion for distinctive reasons. While some follow a specific religion due to their tribal or family culture and heritage, for others it provides a particular feeling of security primarily due to the setting of ethical and moral principles that ultimately leads to happiness and salvation to improve themselves in the present or another life that follows death. (Berman, P. 1996) Some people yield the benefits of religion as a sense of fulfillment providing meaning to life. Thousands of religions are present in the world, each of them in one way or another sharing a common belief in ethics and morality.
Among these religions, we shall discuss in this paper, three of the main religions; Judaism, Christianity and Islam, and the message they establish about ethics and morality in the common life of a person. (Adler, E. 1990) Utilitarianism is the core concept of philosophy and can be defined as a belief that an act is right if it promotes happiness among the people. According to the utilitarians, those actions are right who tend to maximize and promote happiness and good moral values and diminish bad moral values.
A utilitarian always focuses on the achievement that is gained after doing an act. It does not concentrate on the basic nature of the action whether it is good or bad. It is all about what this action gives to the doer if the doer is happy then the action is right otherwise it is wrong. Such example is drinking. According to utilitarian the act of drinking is not bad because it gives satisfaction to the doer rather wine itself is bad that causes harm to one’ s life.
So finally utilitarianism is the concept of doing the action of your choice that will in result give you pleasure. This story is the best example of understanding this concept. Suppose a magistrate is forced by the people to pass an order to kill one person who is innocent in order to save the lives of other people. Here magistrate is working as a utilitarian. But will this order, right? Should magistrate do this just because of the mob is asking for this action and also it will promote happiness among most of the people?
Is utilitarianism is always right? Obviously no, we can’ t apply utilitarianism everywhere. Rather It will more appropriate if we say that any action that a person takes demonstrates his responsibility and moral values. A person should do the act that is morally correct. In the above example, the magistrate would be doing wrong if he kills innocent people. The magistrate should do only what he thinks is morally right. He should make the decision that reflects his moral values.
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