Essays on Theory Of Planned Behavior Coursework

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Theory of Planned Behavior Part A After a series of struggle and determination, I was able to take a stand to make my own decisions. Making my own decisions has been a behavior that I have longed for a long time to attain. Being a married woman, I was under the control of my husband for 18 years. Ajzen’s theory of behavior’s components of behavioral beliefs, normative beliefs, and controls beliefs have been my steering factors (Value Based Management. net, 2009). Behavioral beliefs dictate the possible consequences of the behavior while normative beliefs focus on expectations of others especially with respect to some norms or code of conduct.

Control belief construct of Theory of Planned Behavior on the other hand helps an individual to understand and identify factors that facilitate or impede performance of the behavior (Value Based Management. net, 2009). I came to realize that once I understood the likely consequences of being independent from the behavioral belief, the societal (normative) expectations of my environment, and the various factors that may facilitate or impede taking an independent stand; it was easier to change my behavior.

However, despite the fact that I managed to change from being controlled to being independent, I have tried in vain to quit smoking. I have applied numerous ways like the gum, doctor prescribed pills and lollipops that have a less nicotine in them, and E cigarettes but can’t seem to quit totally. The controls belief factor of addiction has prevented me from quitting the behavior (Bledsoe, 2005). I have looked at the impediments to quitting smoking against the facilitators only to realize that the former overweigh the latter (Han, Hsu, & Sheu, 2010).

ReferencesBledsoe, L. (2005). “Smoking cessation: An application of theory of planned behavior to understanding progress through stages of change. ” Addictive Behaviors, 31(7); 1271-1276Han, H., Hsu, L., & Sheu, C. (2010). Application of the Theory of Planned Behavior to green hotel choice: Testing the effect of environmental friendly activities. Tourism Management, 31(3), 325–334.Value Based Management. net. (2009). Theory of planned behavior. Retrieved on April 5, 2012 from http: //www. valuebasedmanagement. net/methods_ajzen_theory_planned_behaviour. html

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