The paper 'The Golden Thread Model - Adidas and L’ Oreal " is a great example of a management case study. It is evident that hiring and retaining highly talented employees is a crucial aspect of an organization to be successful and competitive (MacLeod and Clarke, 2009). The Human Resource (HR) teams have been subjected to high-pressure levels of developing more creative strategies which will lead to the attraction and retention of the best employees (Macey and Schneider, 2008). Many of them have the responsibility of developing ways which will work towards enhancing employee engagement (Saks, 2006).
The report will take to evaluate the role that the line manager in encouraging employee engagement in the workplace. It will also assess the strategic function of the HR team in supporting the line manager to establish an effective working environment. The report will do this using Adidas and L’ Oreal Companies as the case studies. Role of the Line Manager in Employee Engagement One of the ways in which line managers can facilitate employee engagement is through offering the employees with the necessary support in the workplace (Luthans and Peterson, 2002).
They are given this support through proper communication of the goals and objectives of that company and what is expected of them. Employees who are subjected to a working environment where their line manager accords them the necessary support tend to be committed to that company and work hard to achieve organizational goals (Brady, 2013). The line manager in Adidas Company does this through having a genuine interest which will oversee the personal development of the employees. The line manager also focuses on the things the employee does properly through constant recognition of their efforts (Rees, Alfes, and Gatenby, 2013).
Through this, the employees of the company engage in their specific work fully and work hard towards achieving the goals and objectives of that company (MacNeil, 2003). Line managers also enhance employee engagement through proper communication with the employees. For example, L’ Oreal Company has integrated both horizontal and vertical lines of communication and in that way significantly engaged their employees. Communication is considered to be a vital component in employee engagement although it is not a one-way channel.
Good communication in the workplace is about a two-way dialogue that is genuine (Luthans and Peterson, 2002). In Adidas, the line manager recognizes that the employees also need to feel that their views are always listened to, even if their manager will not act on those issues. The line manager at Adidas Company does not focus on the hard approach of dealing with the employees but instead believes that when they use communication as a soft approach, then employees can personally engage in achieving the targets and goals of the company (Rees, Alfes, and Gatenby, 2013).
Conflicts are inevitable in the workplace as people from different backgrounds interact on various levels and may have conflicting ideas on the best ways of achieving the organizational objectives (Welch, 2011). Recognizing this, the line manager at Adidas Company is evidently a good problem solver as they usually take the time to resolve employee problems and manages their conflicts. In the same light, this line manager at L’ Oreal Company also tries their best to understand the feelings of their employees while taking to continually influence and motivate their employees so that they could meet the demands of the organization which is their employer (Holt Larsen and Brewster, 2003).
Proper handling of workplace conflicts and taking various perspectives in doing so is an evident practice which shows the employees that their manager is willing to create a positive relationship with them as is experienced in the L’ Oreal Company (Teague and Roche, 2012). Line managers can improve employee engagement in the workplace through leading by example which in turn inspires and generates enthusiasm among the employees to work even harder (Schaufeli et al. , 2002).
In the L’ Oreal Company, most of the employees feel engaged, and from their view, their line manager often tries his best to set a good example to them. He does this by trusting the employees and delegating some of the tasks to them. This then empowers the employees to make some critical decisions which are a major way in which the employees feel engaged (Harter, Schmidt, and Hayes, 2002). L’ Oreal Company has managers who have been good leaders in the way they interact and engage their employees and in that way the staff makes proper decisions for the organization which plays a significant role in enhancing their dedication to become even more productive which is beneficial for the company (Schaufeli and Bakker, 2004).
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