Essays on Emerging Markets and Internationalization Assignment

Download full paperFile format: .doc, available for editing

The paper "Emerging Markets and Internationalization" is a perfect example of a business assignment. In recent years, there have been various changes for emerging markets and the trend in the changes has been changing a lot (The economists, 2014). Many companies with advanced management and technological advancements have invested abroad. When the foreign and emerging markets give customers in targeted markets products that do not meet their demands, the success of that project, a business plan cannot be realized, or targets achieved (Jansson, 2007). Foreign and emerging businesses or corporate should first understanding the implications they are about to enter and be able to find sustainable strategies that will help them to ensure that there is a continuity between their supply, offer and customers' demand (Frances, Henry & Giuseppe, 2009). The implications exist in a wider spectrum because they involve an understanding of the market trends, and the existence of volatility within the market before the business is implemented.

Many business people have had the best business plans but they end up quitting from foreign markets because if failure to align their resources of product definitions with what customers want (Ramamurti & Singh, 2009).

As such, the closure of businesses may become so inevitable in the sense that, less number of customers will tend to buy the products or even show the will of buying them. The foreign market and host nations have different lifestyles, legalizations, social structures, beliefs, election calendars, and different political frameworks (The economists, 2014). This means therefore that before any business decides to invest in a different country or away from the host nations, proper evaluations through documentary analysis, and case studies should be done to ensure that there is consistency and that every challenge has been noted.

The noting down of the implications enables stakeholders to lay down the strategies that they might use to mitigate the noted problems (Frances, Henry & Giuseppe, 2009). The implications are broken into the following.

Bibliography

Etemad, H. (2013). The process of internationalization in emerging SMEs and emerging economies. Cheltenham, UK, Edward Elgar. http://lib.myilibrary.com?id=490516.

Frances, F. Henry, M., & Giuseppe, L. 2009, understanding decisions to internationalize by small and medium-sized firms located in an emerging market. Viewed 29 April 2014,

Henisz, W.J. & Zelner, B. 2014, The hidden risks in emerging markets. Viewed 29 April 2014.

Jansson, H. (2007). International business marketing in emerging country markets: the third wave of internationalization of firms. Cheltenham, UK, Edward Elgar.

Marinov, M., & Marinova, S. T. (2012). Internationalization of emerging economies and firms. Houndmills, Basingstoke, Hampshire, Palgrave Macmillan.

Ramamurti, R., & Singh, J. V. (2009). Emerging multinationals in emerging markets. New York, Cambridge University Press.

The economist . 2014, Business in emerging markets: The boom in emerging –market investment by rich world firms has led to a plenty of disappointment. Viewed 29 April 2014.

The economists. 2014, Business in emerging markets: Western firms have piled into emerging markets in the past 20 years. Now comes the reckoning. Viewed 29 April 2014.

Williamson, O. E.,1991, Strategizing, Economizing, and Economic Organization, Strategic Management Journal, vol. 12: 75-94.

Wright, M. et al. 2005, Strategy Research in Emerging Economies: Challenging the Conventional Wisdom. Journal of Management Studies, 42(1): 1-33.

Zhao, H./Luo, Y./Suh, T., 2004, Transaction Cost Determinants and Ownership-based Entry Mode Choice: A Meta-analytical Review. Journal of International Business Studies, 35( 6): 524-544.

Zucker, L. G. 1977, The Role of Institutionalization in Cultural Persistence, American Sociological Review, 42 (5): 726-743.

Download full paperFile format: .doc, available for editing
Contact Us