Essays on McDonald's Leadership and Management Culture Case Study

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The paper 'McDonald's Leadership and Management Culture" is a good example of a management case study. The hospitality industry remains a growing and large sector that facilitates economic development, international tourism, trade and investment. The industry is fundamental to the globalization that occurs in scores of other industries and is much broader compared to other industries. The mainstream of business slots is comprised of only a handful of diverse businesses. However, the hospitality industry applies to almost any firm that centres on customer satisfaction and attainment of leisurely needs and it includes restaurants, amusement park and hotels to mention but a few.

One of the constant challenges that successful organisations encounter is in optimising customer satisfaction. Increasing customer satisfaction and ensuring growth and profitability calls for a detailed systems approach that includes recruitment and selection of the right people, managing, motivating and developing employees and making sure that managers are major change-agents. McDonald’ s Corporation McDonald’ s corporation falls under the hospitality industry. The corporation is one of the most recognisable and powerful brands in the world. McDonald’ s epitomises a globalised business. The corporation holds over 31, 000 restaurants in more than one hundred and nineteen nations across six continents.

In addition, the firm employs over 1.5 million people with one out of eight Americans having been employed at some point by the Corporation (Kusluvan 2013). Its effect is known as the McDonaldization of society. Selling its inexpensive chicken, French fries, fruits, salads, nuggets, hamburgers and carbonated beverages, the Corporation provides the community with a quick meal on the run. The Corporation serves approximately 69 million customers across the world in a day (Kusluvan 2013).

In the United Kingdom, the Corporation employs over 90,000 persons across its 1, 200 restaurants. In the last few years, McDonald’ s UK has put in more than twenty thousand people in its labour force given its sustained business development and lasting investment in training and recruitment (Kusluvan 2013).



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