Essays on Management Analysis of Ecostore Company Case Study

Download full paperFile format: .doc, available for editing

The paper 'Management Analysis of Ecostore Company " is a great example of a management case study. The number of eco companies has been on the rise due to global awareness on the need to use products which are safe for both mankind and the entire planet in general. Ecostore is one example of an eco company that was founded on the basis of a great entrepreneur spirit. Ecostore has thus embraced the "go green" course through manufacturing products that are safe for human consumption as well as the environment. Ecostore provides a good example of companies embracing the “ go green” initiative which ensures sustainability in the future.

Ecostore Company has been on a remarkable growth in Australia. The management of the company has taken various strategies in fostering its growth through HRM, organization behaviour, international business and Information Technology. However, despite the company achieving success in its “ go green” course, there is a lot that needs to be done in order to ensure the company’ s gradual growth. MANAGEMENT ANALYSIS 1.0 Introduction Ecostore Australia is a company that specialises on merchandises that are healthier for both human beings and the environment.

Founded in the year 1993 by Malcolm and Melanie Rands in NewZealand. The main goal for the company was to provide the New Zealand citizens with essential products that guarantee healthier living. It was also founded on a course-related business that was to foster the company's resource accumulation for its non-profit organisation’ s course known as fairground foundation. This paper, therefore, seeks to highlight on Ecostore Company structure, major stakeholders, leadership style and management strategies in relation to entrepreneurship, innovation and sustainability. 2.0 Background Over the years Ecostore has developed to a research and development company which has also furthered the company’ s course of venturing into the manufacturing industry.

However, eco stores guiding principle over these years remains the creation of end products that are good for the environment and the users as well (Deng & Ji 2015). The company has put a lot of focus on individual health issues in its product development. Thus, the company ensures that the least number of ingredients and concentrations are used in its end products. On the other hand, it ensures that it does not use any bulking agents in its end products hence ensuring that the products produced are quite affordable.

Ecostore is reported to be distributing its products to the majority of the organic stores and supermarkets located in New Zealand. It deals with a wide range of products from laundry, skincare, dish and hair cleaning products. In Australia alone, the company’ s products estimated to be in an estimated 800 supermarkets and 300 health stores. Ecostore Australia has built its reputation on being a health and environmental cautious organisation (Albino, Balice, & Dangelico, 2009).

In this case, the company in Australia is known to guarantee products which are predominantly made from mineral-based ingredients and plants which ensure the health and safety of both the people and the planet.

Bibliography

Anne de Bruin (2016) Towards a framework for understanding transitional green entrepreneurship, Small Enterprise Research, 23:1, 10-21, DOI:10.1080/13215906.2016.1188715

Albino, V., Balice, A. and Dangelico, R. 2009. Environmental strategies and green product development: an overview on sustainability-driven companies. Business Strategy and the Environment, 18(2), pp.83-96.

Angeles, R. 2014. Using the Technology-Organization-Environment Framework for Analyzing Nike’s “Considered Index” Green Initiative, a Decision Support System-Driven System. Journal of Management and Sustainability, 4(1).

Ashkanasy, N. M.; Härtel, C. E. J.; Daus, C. S. (2002). "Diversity and emotion: The new frontiers in organizational behavior research". Journal of Management. 28 (3): 307–338.doi:10.1177/014920630202800304.

Caputo, P., Ducoli, C. and Clementi, M. 2014. Strategies and Tools for Eco-Efficient Local Food Supply Scenarios. Sustainability, 6(2), pp.631-651.

Deng, Q. and Ji, S. 2015. Organizational Green IT Adoption: Concept and Evidence. Sustainability, 7(12), pp.16737-16755.

Denison, Daniel 1990. Corporate culture and organizational effectiveness, Wiley.

Dietsch, T. and Philpott, S. 2008. Linking Consumers to Sustainability: Incorporating Science into Eco-friendly Certification. Globalizations, 5(2), pp.247-258.

Dutt, V. and Gonzalez, C. 2013. Enabling Eco-Friendly Choices by Relying on the Proportional-Thinking Heuristic. Sustainability, 5(1), pp.357-371.

Gan, C., Wee, H., Ozanne, L., & Kao, T. 2008. Consumers' Purchasing Behavior

Towards Green Products in New Zealand. Innovative Marketing.

Garcia, D., Di Matteo, U. and Cumo, F. 2015. Selecting Eco-Friendly Thermal Systems for the “Vittoriale Degli Italiani” Historic Museum Building. Sustainability, 7(9), pp.12615-12633.

Green chemicals by Eco-Green available to chemical supply companies worldwide. 2010. Pigment & Resin Technology, 39(1).

Green, M. 2016. 'If there is no sustainability our future will get wrecked: Exploring childrens perspectives of sustainability. Childhood.

Kamali, A. 2016. Eco-friendly production of high quality low cost graphene and its application in lithium ion batteries. Green Chem., 18(7), pp.1952-1964.

Klumpp, M. 2016. To Green or Not to Green: A Political, Economic and Social Analysis for the Past Failure of Green Logistics. Sustainability, 8(5), p.441.

Lori Tripoli 2009. In the Green: Sustainability without Borders, The Clinton Global Initiative crosses social, cultural, political, and state boundaries. 2009. Sustainability: The Journal of Record, 2(5), pp.292-295.

Malcolm Rands 2013 .ECOMAN: from a garage in northland to a pioneering global brand. RHNZ Adult ebooks

Malcolm Rands 2016.Malcolm Rands’ top five tips for a revolutionary business.retrieved on 6 September 2016 from

http://sustainable.org.nz/sustainability-news/malcolm-rands-top-five-tips-for-a-revolutionary-business#.V86nn1V97cc

Mary Anne Liebert 2008. Roundtable: Green Labeling, Are products tagged “eco-friendly” really environmentally correct?. Sustainability: The Journal of Record, 1(5), pp.299-303.

Naditz, A. 2008. In the Green: Eco-Friendly Hotels. Sustainability: The Journal of Record, 1(2), pp.119-123.

Oba, V. and Ibikunle, J. (n.d.). Issues in Sustainability Accounting: A Global Reporting Initiative Perspective. SSRN Electronic Journal.

Papadopoulos, I., Karagouni, G., Trigkas, M. and Beltsiou, Z. 2014. Mainstreaming green product strategies. EuroMed Journal of Business, 9(3), pp.293-317.

Peter F. Drucker 2006. Innovation and Entrepreneurship. HarperBusiness; Reprint edition

Reynolds, George 2009. Ethics in Information Technology, Cengage Learning, ISBN 978-0-538-74622-9

Samuel Soo 2011. "In Ecostore We Trust": Uncovering the Symbolic Meanings Of Sustainable Products & Their Use in Building Consumers’ Self‐Image. Auckland university.

Sung-Joong Kang, and 신진옥, 2010. Brand Communication Strategy of Companies to Create Eco-Friendly Image. journalofkoreadesignforum, null(29), pp.379-390.

Susan M. Harris, (2007),"Does sustainability sell? Market responses to sustainability certification", Management of Environmental Quality: An International Journal, Vol. 18 Iss 1 pp. 50 – 60.

Susan M. Harris, (2007),"Green Tick™: an example of sustainability certification of goods and services", Management of Environmental Quality: An International Journal, Vol. 18 Iss 2 pp. 167 – 178.

Tan, K. 2012. Sustainability Design for Raft & Piled-Raft Foundations – green initiative!. report (congr. iabse), 18(15), pp.1080-1087.

Wagner, J. A., & Hollenbeck, J. R. (2010). Organizational behavior: Securing competitive advantage. New York: Routledge

Download full paperFile format: .doc, available for editing
Contact Us